Lot 22 in the Hereford catalogue Monymusk Knight sells for $26,000 at Beef Expo 2017.

Hammer falls at $16,000 for Monymusk Kelpie at the Hereford sale, Beef Expo 2017.

Young & up coming breeder Will Gibson sells Hereford sire Foulden Hill Falcon for $17,000.

Last Hereford sire in the catalogue Otapawa Admiral sells with a price tag of $32,000. Heifers next to be sold.

Any suggestions for a legendary steak in Wellington? We don't have a HP restaurant down there....yet. #marketresearch

Great to see some media exposure from Tru-Test Beef Expo... fb.me/1YKfuC6l8

At Government House celebrating Chairman Laurie Paterson receiving his ONZM for services to the NZ beef industry.

Koanui Polled Hereford s sale a huge success. Top price $29,000 & an ave of $8008 for the 50bulls sold. #congrats

Excellent choice @pennytimme. Enjoy it. x.com/pennytimme/sta…

What's for dinner tonight? We're happy diners at HP HQ! We've got grass fed HP scotch fillet in the pan.

Wanted: Hereford, Hereford Friesian X + Hereford British bred X to process in Wanganui for the next 10 weeks. Get in touch for the dets.

Snow capped mointains & the sun is climbing up thru the fog. It's going to be a beautiful day at Hereford Prime HQs.

Beef + Lamb New Zealand Beef + Lamb New Zealand Hardly need a recipe for medium rare HerefordPrimeNZ cube roll with garlic butter.

Getting underway at the 2017 Beef + Lamb New Zealand Steak of Origin awards at The Cloud - Auckland. Good luck to everyone.

Congratulations Jacqueline & Robin Blackwell, Taranaki - a clean sweep in the Best of British Hereford at #SteakofOrigin17. #1st2nd3rd

Well done to Bowmont Wholesale Meats, Invercargill. Silver medal in the Best of Brand wholesale & foodservice #SteakofOrigin17

Fantastic effort Bowmonts! x.com/Dayzie72/statu…

Good morning Auckland. #themorningafter #steakoforigin17

Auckland sights. #numberplate

Rocking the 'white advantage' there Paul Olsen 🚜🐄🥔🥩. Looking great on a cracker day. x.com/olsenagri/stat…