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Hammad

@hammadcustoms

Making Clickable Thumbnails for Creators • Thumbnail Designer & Strategist • Work(ed) with: @ItsManuelBoza, @JDubTrades_, @TheCodaGuy, @WaqarAsim10 + more

ID: 887084547007033346

linkhttps://hammadcustoms.com/ calendar_today17-07-2017 23:00:12

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LEARN THUMBNAIL PSYCHOLOGY LEARN THUMBNAIL PSYCHOLOGY LEARN THUMBNAIL PSYCHOLOGY LEARN THUMBNAIL PSYCHOLOGY LEARN THUMBNAIL PSYCHOLOGY LEARN THUMBNAIL PSYCHOLOGY

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Perfect example of what I was talking about when it comes to building trust on Youtube (and how it can simply be done through packaging) He’s not misleading anyone. The thumbnail IS the video Viewers see the thumbnail, click and receive EXACTLY what they saw in thumbnail right

Perfect example of what I was talking about when it comes to building trust on Youtube (and how it can simply be done through packaging) 

He’s not misleading anyone. The thumbnail IS the video

Viewers see the thumbnail, click and receive EXACTLY what they saw in thumbnail right
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A/B testing won’t save a bad concept. Testing A/B Thumbnails only works when both versions are built on a strong idea Most creators test two weak thumbnails and wonder why neither wins. Validate the concept before executing. If the idea is weak, you’re just comparing two of

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A really strong thumbnail strategy is building branded thumbnails Kurzgesagt is a really good example: Every video has the same dark background, the same illustration style and the same warm colour style. Once you've seen a single Kurzgesagt thumbnail, you can recognize them

A really strong thumbnail strategy is building branded thumbnails

Kurzgesagt is a really good example:
Every video has the same dark background, the same illustration style and the same warm colour style. Once you've seen a single Kurzgesagt thumbnail, you can recognize them
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Most thumbnails fail before curiosity even gets a chance Clarity has to come first. Once they understand what they’re looking at, THEN the curiosity gap gets the click. Don’t make the viewer try to figure out understand what your video is about. It needs to be clear as possible

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Youtube Title Tip: Add urgency People procrastinate...urgency pushes them to act now. Use time-sensitive language: - “In 24 Hours” - "Before You Miss Out” - “Right Now” Urgency works because it implies scarcity: the information, opportunity, or trend might not last

Youtube Title Tip:

Add urgency

People procrastinate...urgency pushes them to act now.

Use time-sensitive language:
- “In 24 Hours”
- "Before You Miss Out”
- “Right Now”

Urgency works because it implies scarcity: the information, opportunity, or trend might not last