"Farage quickly dominated Facebook political traffic, with 2.12 million interactions, or put another way, 40 per cent of the total of all Facebook traffic of the major parties and candidates during his campaign." write Andrea Carson & Felix M. Simon in electionanalysis.uk

"Farage’s success is enabled by the affordances of Tiktok, which work a treat for the simple messages of right-wing populists." writes Karin Wahl-Jorgensen in Election Analysis 2024 electionanalysis.uk

"Although the traditionally loyal Express, Mail and Telegraph remained ‘strong’ Conservatives, all three nonetheless qualified their support through acknowledging some of the party’s shortcomings in office." write Prof Dominic Wring & David Deacon in electionanalysis.uk

"Both in their presence and, in the case of Sunak ducking out from D-Day commemorations, absence, visuals are influential elements of campaign communication that are well remembered by voters." write Erik Bucy & @NathanRitchie16 in electionanalysis.uk

"A BBC Verify reporter then broke down the Conservative Party’s alleged figures and identified where its political advisors had influenced the calculations of the civil service." writes Stephen Cushion in electionanalysis.uk

"In other words, the BBC and ITV in these elections exhibited a bias towards the agenda being set by the Conservative press." write Prof Dan Stevens, Susan Banducci, Katya Kolpinskaya & Laszlo Horvath in Election Analysis 2024 electionanalysis.uk

"Mistakes always have a media cut-through in election reporting and the Tory campaign had more bad optics than a derelict cocktail bar." write David Deacon @jillybkay, Dr Brendan Lawson, @NathanRitchie16, Dr David Smith & Prof Dominic Wring in electionanalysis.uk

"The election podcasts that worked best during this election campaign were the ones that took listeners seriously by assuming that they could make up their own minds without propagandist assistance." write Carl Hartley & Prof Stephen Coleman in electionanalysis.uk

"Sleepwalking into a world where media trust remains low, public service media are increasingly treated as a political football, media ownership is limited to a few dominant actors [...]." writes Dr Lee Edwards in electionanalysis.uk

"This campaign [...] will soon be forgotten because one dominated by ‘more of the same’ politics and covered by an insular and unaccountable media represents a fake, not vibrant, democracy." writes Des Freedman in electionanalysis.uk

"Davey’s stunts are also designed and performed in ways that emphasise his authenticity: his visible enjoyment in baking with children [...] all contribute to the persuasiveness of the performance." write Dr Tom Sharkey & Dr Sophie Quirk in electionanalysis.uk

"The political and media class should understand that calling opponents idiots and treating them like clowns is entirely counterproductive as a method of dampening the radical right, no matter how smugly satisfying it may feel [...]." writes Neil Ewen | neilio1979.bsky.social in electionanalysis.uk

"There is ample evidence that some of Corbyn’s supporters have ‘tuned out’ and become less engaged in politics, though [...] it is primarily enthusiasts [...] who have withdrawn from politics." write Cornel Sandvoss, Dr Benjamin Litherland & @DR_Joe_Smith in electionanalysis.uk

"The 2024 televised election debates continued to serve a positive civic function [...] to bring the drama of electoral choice to the televised public domain." writes Prof Stephen Coleman in electionanalysis.uk

"References to ‘small parties’ and ‘challenger parties’ reinforces the idea that they are somehow less worthy [...] there is a responsibility on our broadcasters [...] to treat all parties as equally worthy participants [...]." writes Louise Thompson in electionanalysis.uk

"Here we argue that opening up the metaphorical scope beyond emotionality and mood, to encompass energy and tone, allows for a richer understanding of how voters subjectively experience their own political reality [...]." write Dr Beth Johnson @reticentK in electionanalysis.uk

"While campaign images such as those shared by Ed Davey may simply provide comic relief [...] campaign imagery offers substantial opportunities for candidates to [...] present themselves as the ideal candidate [...]." writes Dr Caroline Leicht in electionanalysis.uk

"The introduction of generative AI tools has significantly lowered the bar for rapid image generation and the production of fake, propagandist, and ‘satirical’ images." writes Simon Popple in Election Analysis 2024 electionanalysis.uk

"Complicating the issue of truthfulness is the fact that elections are at their very core festivals of distortion, in which the players strategically misrepresent opposing political accounts and national narratives [...]." writes Prof John Corner in electionanalysis.uk

Over 50 articles available online at olympicanalysis.org and more to come. Published by Center for Sports Communication & Media and CPMR@BU Research @ Bournemouth University, in association with International Communication Association and IAMCR.