Guv’s call – The Challenge continues 🏆👊 “Make no mistake, we got into this America’s Cup game to win it. Each time we compete, we get a step closer to the ultimate prize – and next time, we have to get the job done.” Ben Ainslie #ChallengeofaLifetime

It’s Christmas competition time! ✨🎄 WIN an INEOS Britannia race helmet from the 37th America’s Cup 🏆 from our official supplier KASK Don’t miss out ⏳enter now link here: athenaracingpromotions.co.uk/competition-hu… #INEOSBritannia #AC37 #KaskSport

Guv’s Call | 173 years of hurt That we lost the America's Cup final will forever hurt, I can’t pretend otherwise…But we often learn more from our setbacks than from our victories Ben Ainslie #ChallengeofaLifetime

Don’t miss out ⌛ There is still time to enter our Christmas Competition and WIN an INEOS Britannia race helmet from the 37th America's Cup! Enter here 🎁: athenaracingpromotions.co.uk/competition-hu… #INEOSBritannia #AC37

Guv’s Call | That support 🤝🇬🇧 “Our wonderful fans really made the difference.” Ben Ainslie #ChallengeofaLifetime

🚨Last chance to enter!🚨 WIN an INEOS Britannia race helmet from the 37th America’s Cup from our official supplier KASK Enter now here: athenaracingpromotions.co.uk/competition-hu… #INEOSBritannia #AC37

Win INEOS Britannia team kit this Christmas🎁🎄 Chance to win Official Team Merchandise from Henri Lloyd including an INEOS Britannia Mav Light technical jacket, Baffle md-layer jacket, 3/4 zip jumper, and a team polo shirt! 👊 Enter now here: athenaracingpromotions.co.uk/competition-hu…

Sending warm wishes this Christmas from everyone at INEOS Britannia🎄👊 #INEOSBritannia

Britannia 🧡 🖤 signing off 2024 dreaming of AC38 Thanks for all the support 👊 #ChallengeofaLifetime

Exciting opportunities available with Athena Pathway Programme! Check it out 👊⬇️x.com/AthenaPathway/…

Athena and Sienna 👊 Looking back at our Ac40 two-boat race training as we prepared to launch Britannia  Learn more about our #ChallengeofaLifetime & watch Challengers Ep 2 here 📺youtu.be/Mc163oPSiFo?si…

ITALY TO HOST THE LOUIS VUITTON 38TH AMERICA’S CUP IN THE CITY OF NAPLES IN 2027 Read the full story here: americascup.com/news/3798_ITAL…

Venue confirmed for the 38th @AmericasCup👊 Info👉 athenaracing.com/en/articles/70… #BringTheCupHome

A groundbreaking new partnership🤝The 38th americascup Protocol revealed, with a partnership structure that gives equal authority among all teams, uniting behind a shared vision for the future of one of sport’s most historic and iconic events #AmericasCup athenaracing.com/en/articles/70…