Get purpose right and it’ll be good for business. But more than that, it will be good for your people, your customers and the wider world too. It’s why we love what we do so much 😊

To all the brilliant women we work with, thank you. The ones we call clients; the ones we call partners; the ones we call friends. We can't yet celebrate equity. But we can champion each other. We can drive change. We can use our influence for good. Let's celebrate that💪#IWD2023

Here's me, being interviewed about the things I love to talk about - strategy, purpose, employee engagement and branding from the inside-out. It's the latest podcast from our friends at @HoopRecruitment spoti.fi/3yFGvnh #branding #HR #employerbranding

This was such a rewarding project. Working with truly purpose-driven organisations like this - ones that make a real difference to lives and communities in Wales, as well as the wider world - is what gets us up in the morning 😀

Values are so much more than just words. They’re the foundation of your culture; the linchpin of colleague behaviours; the driving force that makes sure everyone is on the same page. But only if they’re lived, not just stuck on a wall…

More employers are now providing free period care in the workplace. It says they care about people, & choosing an ethical & sustainable brand like our client TOTM says they care about the things that really matter 🌍 More 👉 bit.ly/3Z8UkWs #sustainability #HR

You’re hired! 👉 How we rebranded @HoopRecruitment, officially one of the fastest growing businesses in Wales bit.ly/3AXZr1K #branding #recruitment #fastgrowth50

I don’t think these terms are well understood, particularly beyond the HR sphere. But it’s important to understand the difference, and build a robust strategy around both.

Trying to avoid #succession spoilers on Twitter every Monday in the UK like:

In my experience, collaboration between Marketing & HR is one of the most vital factors in building a strong & meaningful brand from the inside-out. When these teams work hand-in-hand, aligning efforts & leveraging expertise, the results can be powerful #branding #hr #marketing

All set for the next in a series of brand voice sessions we’re running for The Openwork Partnership team. Love seeing the penny drop as people realise the relevance of this for everyone in the organisation #brand

This is a great example of the type of work we do beyond a 'typical' rebrand💪

No spoilers, but this is the cleverest football advert I've ever seen.

63% of people buy or advocate for brands based on beliefs and values - according to the 2023 Edelman Trust Barometer. So people really do want to see their own values mirrored in the brands they buy from, work for and champion ❤️ #branding #values

More & more clients are looking to share the broader impact of their work, especially those that are BCorp certified or working towards it (like us!). A report like this is good for business because it shows transparency, accountability & genuine desire to be a force for good🌎

This is something we've talked about for a long time, so it's great to finally get it off the ground!

#TheBigVape - a disturbing tale of how badly things can go wrong in business when decision-making isn’t aligned with purpose (spoiler: what starts as a well-meaning mission to improve lives by eliminating cigarettes, ends up sparking an epidemic of youth addiction & lung disease)

The date is confirmed! Our next #GoodMornings event will be: 9.30-11.15 Wednesday 20th March 2024 at Mountain Yoga, Cardiff There will be yoga, delicious food, good conversation and inspiring words from Marten Lewis of Bluestone Book here 👉 bit.ly/481V9Ep

Yesterday we held our second #GoodMornings event. There was yoga, delicious food and inspiring stories of sustainability from Marten Lewis of Bluestone Register to be first to hear about our next event 👉 bit.ly/4cd3loG #cardiff #networking #Sustainability

Let's do good together 🌍 A snapshot 📷 of the visual identity we created recently for sustainability consultancy Earth+Us. #Branding #BrandIdentity #Design #GraphicDesign