Alisha (@alishalyndon) 's Twitter Profile
Alisha

@alishalyndon

Consultant, Author & Podcast Host. CEO at Momentum ITSMA, Leading Growth Consultancy, Global Pioneers of Account Based Marketing and Top 50 Best Companies.

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linkhttp://www.momentumitsma.com calendar_today06-05-2010 10:33:42

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Momentum ITSMA (@momentumitsma) 's Twitter Profile Photo

👋ABM-ers: mark Nov. 15 on your calendar and join us for a first look at this year's findings from the #ABM Benchmarking Study! Thanks for sharing NetLine!

Momentum ITSMA (@momentumitsma) 's Twitter Profile Photo

November is here and that means #movember is here. We're raising funds and awareness for all the dads, brothers, sons and mates in our lives. A huge thank you to those taking part, whether it’s by growing facial hair or running 60km instead! #MensHealth #CancerAwareness #team

November is here and that means #movember is here. We're raising funds and awareness for all the dads, brothers, sons and mates in our lives. A huge thank you to those taking part, whether it’s by growing facial hair or running 60km instead! 
 #MensHealth #CancerAwareness #team
Clarasys (@clarasysltd) 's Twitter Profile Photo

Such a fun night at #bestcompanieslive!! Countdown to the National list of Best Companies 2022 is to start soon! The anticipation is building!!! #bestcompanies2022

Alisha (@alishalyndon) 's Twitter Profile Photo

As Deloitte UK purges half of UK top team further evidence enterprise firms are making bolder moves in these disruptive times cityam.com/deloitte-purge…

Momentum ITSMA (@momentumitsma) 's Twitter Profile Photo

Our own Rob Leavitt will be hosting this webcast. It will not only provide fresh insights to help you plan for 2023, it will also enable you and your #ABM program team to understand how account based growth strategies and practices are evolving over time. Register today!

Momentum ITSMA (@momentumitsma) 's Twitter Profile Photo

Delfina Grossi, Google’s Cross Deal Manager and co-founder of Women@Tech believes we all have a responsibility to break gender biases for future generations. Learn more in the latest #BreakingtheBias podcast, with host Alisha. bit.ly/BTB9Grossi

<a href="/DelfinaGrossi/">Delfina Grossi</a>, Google’s Cross Deal Manager and co-founder of Women@Tech believes we all have a responsibility to break gender biases for future generations. Learn more in the latest #BreakingtheBias podcast, with host <a href="/alishalyndon/">Alisha</a>. 

bit.ly/BTB9Grossi
Alisha (@alishalyndon) 's Twitter Profile Photo

Good news for board member D&I: "There is a ... trend between company ownership by asset managers and increases in women on boards" bit.ly/BoardMembersxx D&I also improves due to efforts of marketers like those featured on the #BreakingtheBias Podcast! bit.ly/BTB9Grossi

Alisha (@alishalyndon) 's Twitter Profile Photo

We have a fantastic team, across four exciting service areas. I enjoy working with every member! If you want to work with smart people and help fascinating clients achieve their goals, please take a look at open roles at Momentum ITSMA.

Alisha (@alishalyndon) 's Twitter Profile Photo

There's much to celebrate w/ #B2B marketers reporting more proficiency in '22 when collaborating w/sales. However, many #ABM practitioners ID-ed areas for improvement around data analytics, developing effective value props and marketing tech. ABM Study: bit.ly/ABMRep22

MarTech Series (@martechseries) 's Twitter Profile Photo

The Pioneers of Account-Based Marketing (Abm) Release New Book to Help Executives Drive Market-Beating Growth in a Volatile World ow.ly/9YSo50MFvjM Momentum ITSMA #martech #marketing #Technology #MomentumITSMA

Alisha (@alishalyndon) 's Twitter Profile Photo

Done well, Account-Based Marketing (ABM) delivers tremendous business impact. We've helped our clients drive $100bn in revenue through ABM. This book offers a clear guide to help firms sharpen their account-based strategy, turning it into an organization-wide growth driver.

Momentum ITSMA (@momentumitsma) 's Twitter Profile Photo

Thank you for sharing, MarTech Series! ABM has come a long way since we first codified it, 20 years ago. Follow the evidence-based recommendations in this Guide, and it will help you drive organizational growth, no matter what stage you are in w/account-based marketing.

Alisha (@alishalyndon) 's Twitter Profile Photo

Another important question for Laura~LME and Growth Hub members to consider: should ABM leaders think differently about selling to accounts which themselves are more focused on CX for their end customers?

Alisha (@alishalyndon) 's Twitter Profile Photo

Many of us are not on air in as high a profile way, but we recognize and empathize with your situation! It's valuable to highlight how many roles you are juggling while also delivering your expertise and insights to a wide audience! Thank you Zoe Kleinman!

Alisha (@alishalyndon) 's Twitter Profile Photo

With the number of partners set to explode by 10x in the next five years, partner experience is a huge growth opportunity for CMOs. Keith worked w/software vendors in a traditional advisory capacity and also as partners. Lots to learn from him!

Momentum ITSMA (@momentumitsma) 's Twitter Profile Photo

Live recording of the #BreakingtheBias podcast happening right now at the Marketing Leadership Forum in Napa! Alisha is speaking w/Mona Charif of NTT DATA (Official) and Sharon Driscoll of IBM.

Live recording of the #BreakingtheBias podcast happening right now at the Marketing Leadership Forum in Napa!

<a href="/alishalyndon/">Alisha</a> is speaking w/Mona Charif of <a href="/NTTDATA/">NTT DATA (Official)</a> and Sharon Driscoll of <a href="/IBM/">IBM</a>.
Momentum ITSMA (@momentumitsma) 's Twitter Profile Photo

Andrew Fitzgerald of ⁦Kyndryl⁩, Rob Wood of ⁦Google Cloud⁩ and Will Nichols of ⁦Momentum ITSMA⁩ discussing key factors to embedding GTM as the Forum continues. #ABMForum23 #smartertogether #whatsnextwithABM

Andrew Fitzgerald of ⁦<a href="/Kyndryl/">Kyndryl</a>⁩, Rob Wood of ⁦<a href="/googlecloud/">Google Cloud</a>⁩ and Will Nichols of ⁦<a href="/MomentumITSMA/">Momentum ITSMA</a>⁩ discussing key factors to embedding GTM as the Forum continues. #ABMForum23 #smartertogether #whatsnextwithABM