Adam Taylor (@adamtaylorl) 's Twitter Profile
Adam Taylor

@adamtaylorl

Scaling DTC brands with ad creatives and Meta ads | mediaengineered.com

ID: 750764810963419136

linkhttps://bio.link/adamtaylor calendar_today06-07-2016 18:54:14

10,10K Tweet

6,6K Followers

535 Following

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Creative isn’t a volume game. It’s a system game. Most brands pump out random ads hoping one sticks. We follow this simple loop: 1. Research – customer insights, comment mining, reviews, Reddit 2. Strategy – map angles, hooks, formats before briefs 3. Execution – right

Creative isn’t a volume game.

It’s a system game.

Most brands pump out random ads hoping one sticks.

We follow this simple loop:

1. Research – customer insights, comment mining, reviews, Reddit
2. Strategy – map angles, hooks, formats before briefs
3. Execution – right
Adam Taylor (@adamtaylorl) 's Twitter Profile Photo

Yesterday on my newsletter, I sent over 3 ad creatives that caught my eye and explained how you could re-create them One thing I mentioned that we often do is: -> Re-create winning ads in different environments For example; 1. On a bus/train 2. Getting into a taxi 3. The

Adam Taylor (@adamtaylorl) 's Twitter Profile Photo

Online money isn't REAL work. Yesterday, I had 7 calls after starting work 8am. It was an 10/11 hour day pretty much. Doesn't compare to when I was working in a factory. Working online is a real privilege, easy to take for granted at time.

Online money isn't REAL work.

Yesterday, I had 7 calls after starting work 8am.

It was an 10/11 hour day pretty much.

Doesn't compare to when I was working in a factory.

Working online is a real privilege, easy to take for granted at time.
Adam Taylor (@adamtaylorl) 's Twitter Profile Photo

Search reddit -> Find market desires -> Find customer language -> Make ads that speak directly to your customers Don't overcomplicate it

Adam Taylor (@adamtaylorl) 's Twitter Profile Photo

Most ads flop. Because they start with the product. Our best-performing ads follow this structure: - Hook with contrast or conflict - Present previous failed solutions - Twist the knife and amplify the problem - Answer objections (reddit + comment sections) - Include in risk

Adam Taylor (@adamtaylorl) 's Twitter Profile Photo

One of the most valuable videos I dropped is live on my YouTube I breakdown how we scaled to $400k/mo Meta spend Full step-by-step tutorial Search "Adam Taylor Ads" to check it out