The majority of #b2b buying initiatives fail, and that's a huge opportunity for salespeople. #marketing #sales #enterprise partnersinexcellenceblog.com/our-customers-…

Help buyers realize the value they can't or won't measure to drive account growth. #b2bmarketing #sales #abm linkedin.com/posts/david-yo…

Congrats, you inked the big deal. However, your competitors don't stop calling. saastr.com/competitor-ste…

There is no #ABM without a solid #ICP. #b2bmarketing #b2bsales #customer #value linkedin.com/feed/update/ur…

"The Enterprise isn’t just a bigger startup." Like if you agree. Mark Ogne #B2BMX #enterpriseABM #Marketers #ABMPanel

"Everyone is coming up with new terms just to make it sound new. I call it 'A'BS."-Mark Ogne John Follett Jennifer J Golden #B2BMX #enterpriseABM #ABM #Marketers

Enjoyed our #B2BMX Panel Session? Stop by Booth #404 to continue the conversation with @BrendanHughes, John Follett, @Goldentche, and Mark Ogne #enterpriseABM Demand Metric

Missed the IN-PERSON #B2BMX Panel Session with @BrendanHughes, John Follett, @Goldentche, and @MarkOgne? Register to watch it On Demand starting today March 14th-31st. bit.ly/VirtualB2BMX #ABM #Marketers #enterpriseABM

High Performing #EnterpriseABM 3 things that differentiate these performance #ABM practitioners: 1) They collect more data 2) They use more systems to deliver messages 3) They collaborate across teams Learn More> bit.ly/3KXtIAt @MRP_Prelytix #ABM

“Customer obsession is in the company DNA, not the SLA.” #forrb2bsummit

Only 1 week till our live webinar on The Role of ABM Technologies in the Enterprise hosted by Forrester Malachi Threadgill and @MRP_Prelytix CMO Mark Ogne . The one-hour webcast will provide actionable insights you don't want to miss. bit.ly/ABMTechnology

@MRP_Prelytix and ServiceNow to Present at Upcoming #B2BMX: Next-Level ABM Conference ow.ly/pfHF30slbvu #martech #marketing #Technology #MRP

MRP just announced ServiceNow will present a case study, “Increasing Speed to Revenue with Insight-Driven ABM”, at the upcoming virtual #B2BMX: Next-Level ABM event. The session takes place on Tue, June 7 from 3:30 – 4:00 pm EDT. Register for a free pass with code COMPNLAMRP.

A #rockstar #ABM marketer, Heather Rath is one presentation you won't want to miss!

Demand Gen Report ABM In Action I call BS on #ABX. Remedial ideas start with new acronyms. High-performing #ABM has always started w/ audience needs and extended to multiple channels and platforms. High-performing #CX can't exist within a platform, by definition it must be all touch points!

“In the end, this is about human behavior and not simply the latest widget some smart engineers baked up... and the key point is that "relevance" is defined by your audience, your buyers, and not you or your marketing team. “ @MarkOgne #B2BMX #B2B #enterpriseABM

In the latest ABM.Report article, Associate Director of Marketing at MRP @MichaelMcGoldrick shows you "How to Accelerate ABM Impact Within the Enterprise" with data-driven strategies for increasing time to market, pipeline, and revenue impact. More here: abm.report/guest-articles…

If you missed my webinar with Quadrant Knowledge Solutions Research Analyst Priyanka Panhale, here's a link to watch it now... bit.ly/3SYO4ya #ABM #EnterpriseABM @MRP_Prelytix

"High-performing Enterprises are 2X as likely to have a solution for measuring #ABM performance, including revenue, at each account, across all relevant channels." Mark Ogne MarketsandMarkets™ CMO Talks Spin-Off Roundtable 2022 #EnterpriseABM #EnterpriseMarketing

"In the enterprise, #ABM is primarily an insights and #CX challenge. These marketers need tools to enable a single source of target account truth that they can use across their programs, and the ability to coordinate those messages across channels." Mark Ogne MarketsandMarkets™