Attending the Hot Firm Conference in Boston The Zweig Letter #HotFirm2015

Becoming a #BetterSeller - Charlotte starts bright & early tomorrow! Join the convo as we live Tweet all day! Chad Clinehens Mark C. Zweig

It has begun #BetterSeller

.Mark C. Zweig Selling really is a science, even moreso than marketing itself is #betterseller

Most #AEC professionals get little training in selling, but it's absolutely critical to firm success #BetterSeller

Knowing the difference between marketing, biz development, and selling enables firms to create a solid strategy #BetterSeller

.Mark C. Zweig : Technical people who can sell are so much more marketable professionally than those who can't #BetterSeller

.Mark C. Zweig : If you're a good communicator and can marry that with your technical expertise, you can sell! #BetterSeller

Welcome #BetterSeller attendees from LJA, Mulhern & Kulp, @RameyKemp, PILLAR Inc, TYLin, and Architects Plus!

Welcome #BetterSeller attendees from @JordanSkala, Tobin + Parnes Designs, & Mead & Hunt! These firms are ready to grow their businesses!

.Mark C. Zweig: 73% of BD reps have no goals or targets! Of those who do, the median is only 10 calls/month. This is unacceptable #betterseller

Only 20% of firms always follow a go/no-go process before pursuing a new project. This is simple and so important. #betterseller

.Mark C. Zweig: Sending basic hand-signed letters without labels break through clients' "junk mail" filters #betterseller

49% of firms purchase booths at tradeshows and get an average of 4 leads per show. But make sure your booth and reps are good! #betterseller

the most successful BD strategy is personal selling/relationship building #betterseller

The 2nd most successful BD tool is your website -- Make sure it's good! #betterseller

The latest edition of the The Zweig Letter featured a recap of the CORE studio AEC Technology Symposium and Hackathon.

The latest edition of the The Zweig Letter featured a recap of the CORE studio #AEC Technology Symposium and Hackathon.

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