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Publishers: Always be optimizing… whatsnewinpublishing.com/publishers-alw… The use of algorithms to optimize ad performance has provided tremendous value for advertisers over the last decade. Publishers need to demand similar technology to optimize their performance, too. WhizzCo #publishing

How can #publishers continuously optimize content recommendation ad performance, well after the initial period with a new demand source? James Mortazavi explains how and why in What's New in Publishing. Read it here >> whizzco.com/publishers-alw… #onlineads #nativeads #content

What's in a widget? Content recommendation and in-stream video ad widgets come in all shapes and sizes. #Publishers - check out our native ad guide to see how these widgets will look on your site. whizzco.com/interactive-na… #nativeadvertising #videoads #contentdistribution

To understand where we are going, sometimes we need to take a moment and remember where we came from and why. So here goes, a history of advertising technology, from the earliest days to now. whizzco.com/adtech-evoluti… #infographic #adtech #onlineadvertising

The online #advertising and #publishing sectors are bracing themselves for a cookie-less future. Are you ready? Here are three suggested workarounds for high-traffic publishers. whizzco.com/the-death-of-t… #cookies #digitaladveritisng

What does #vendorneutral mean in #nativeadvertising? And how does it impact #adprices and #adrevenue? With more huge deals between large ad vendors and even larger publishers, the importance of a level playing field is growing! whizzco.com/what-does-vend… #digitaladvertising

Native ad vendors are eager to tell #publishers that they are a major part of funding #newrooms. But are they funding them enough? Read how this news publisher raised revenue with a mix of competition and optimization. whizzco.com/how-this-news-…

When do #publishers win? When their ad vendors must compete for their traffic. Isn't it a little crazy that some content rec ad vendors still demand exclusivity agreements? #onlineads #nativeadvertising

Lessons from #arbitrage: Do’s and don’ts for better native ad monetization whizzco.com/lessons-from-a… #onlineadvertising #nativeads

How do you optimize revenue on multiple websites at the same time? Below find our four easy steps for #AdOps pros – in-house or agency – to raise their native #adyield when managing multiple domains. Read the tips here >> whizzco.com/4-ways-to-rais…

Whizzco is an MCM Partner. What does that mean for you? 🍋Premium demand with brand name advertisers. 🍋High CPMs. 🍋Google AdX. And all the goodies that come with it - private auctions, preferred deals, and a variety of auction types. Learn more>>> whizzco.com/whizzco-360/?u…

Just imagine! What would happen if #contentrecommendation advertising was programmatic - just like display advertising? 💸How much more could you earn?💸 Well, the results are in>>> whizzco.com/from-1-to-3-61…

Need some Tuesday #nativead #inspo? Look no further. 👇👇👇 What can we learn from the maestros of native ad monetization? 🤔 #arbitrage #nativeads whizzco.com/lessons-from-a…

Is there a science behind finding your native ad soulmate? A vendor, that will give you the highest CPMs. 💵 A vendor, that won't litter your domain with unsavory ads. 🗑️ We think there is. 👉 whizzco.com/the-5-step-gui…

There are so many 🐟 in the sea - so how do you choose the right one? ❓Where do you start when choosing your #nativead #vendor - and what questions should you ask? We also have a blog on the same topic ↪️whizzco.com/the-5-step-gui…

#Nativead widgets come in many different shapes and sizes - with a number of different placement options. 🤷‍♀️Are you wondering how your domain will look after introducing a new widget?🤷‍♀️ WhizzCo to the help! 🦸‍♀️ >>> whizzco.com/interactive-na…

🔊 It's here! 🔊 With so many #nativead vendors out there - how do you pick the right one? Check out our detailed #guide of instream #video and #content recommendation vendors for 2023. Search by geo, ad type, or both... whizzco.com/vendor-guide/

Are you earning enough from native advertising? If you are still working with only one ad vendor then that's a big NO. Pop in your stats in our calculator to see how much you should be earning. #onlineadvertising #digitaladvertising #nativeads whizzco.com/calculator/

Arbitrage #publishers are arguably the virtuosos of the #digitaladvertising space. Careful their ad spend never overtakes their revenue, here are four ways they make sure to #monetize their #inventory the best way possible >>> whizzco.com/lessons-from-a…

We've outlined effective strategies to boost website performance and ensure fast page load times whizzco.com/speed-matters-… #nativeadvertising #SEO #onlinemedia #publishers