Today marks #WorldSoilDay — celebrating the critical role of soil in supporting sustainable and resilient communities. Protocol growers cut soil erosion 89% since 2015, building healthier soils and stronger futures. Learn more: report.trustuscotton.org

This fall, we hosted global brands and retailers for our recent #FarmTour in Memphis, showcasing firsthand our farm-level, science-based commitment to sustainable cotton providing critical, verified data. Learn more: trustuscotton.org #TrustUSCotton #Traceability

Brands and retailers want cotton traceability. The Trust Protocol’s solution tracked 126K tons for 20 brands into 690M products in 24/25. Get verified data and learn more: report.trustuscotton.org #Traceability

Please join the U.S. Cotton Trust Protocol's Stakeholder Engagement Manager, Tara Luckman and Program Manager Tillman White as they explore traceability solutions.

Since 2020, the Trust Protocol has set an example for sustainably grown cotton, driving continuous improvement with environmentally and socially responsible principles. Learn more about the verification process for members: bit.ly/3F1eB7w

What we wear can influence our well-being, and _PlantNotPlastic is helping highlight why natural choices matter. Learn more about their mission and make a difference by choosing cotton and supporting sustainable choices with the Trust Protocol.

This fall, our #FarmTour in Memphis showed global brands and retailers how our science-based practices deliver truly sustainable cotton backed by verified data.

Transparency is key to a resilient supply chain. U.S. Cotton Trust Protocol provides U.S. Cotton origin stories, giving brands and retailers clear visibility. The 2024/25 Annual Report confirms the vital role of verified U.S. Cotton in building responsible brands. report.trustuscotton.org

The Trust Protocol empowers our growers with transparent, verifiable data to drive continuous improvement in sustainability. See how environmental data tracking helps measure progress from field to fiber: bit.ly/46mkuLR #TrustUSCotton

Wishing you and your loved ones a joyful and restful holiday season from all of us at the Trust Protocol! #TrustUSCotton

Now that harvest season is over, it's time to reflect, analyze data, and plan for next year. The Trust Protocol helps growers turn insights into action. Learn more: trustuscotton.org #EndofSeason

This week, the 2026 #BeltwideCotton Conferences, hosted by NatlCottonCouncil brings together cotton producers & pros to discuss vital reports & engage in workshops. Don’t miss key insights from the Trust Protocol’s Marjory Walker sharing highlights from our latest progress report.

We’re pleased to share that Next Level Apparel is our newest brand and retailer member. Together, they'll promote transparency & accountability in their apparel.​ ​Learn more: bit.ly/49nH7Ql

The 2026 #BeltwideCotton Conference continues, bringing together the industry's best to optimize grower practices. Today, hear from Trust Protocol advocates: Marjory Walker on updates & _PlantNotPlastic; Deepika Mishra on regen ag; & Chaz Holt on new markets for your cotton.

The Trust Protocol’s 2024/25 #AnnualReport shows growers met or exceeded 5 of 6 National Goals—advancing land use and water efficiency. Learn more in this just-style.com article that highlights major gains in traceability and regenerative ag: bit.ly/3Y8rxTs

The U.S. Cotton Trust Protocol’s 2024/25 Annual Report shows mill and manufacturer membership up 13% globally—boosting transparency and strengthening data-backed sourcing for brands and retailers. Learn more: report.trustuscotton.org #TrustUSCotton

Learn how the U.S. Cotton Trust Protocol Cotton Trust Protocol has grown in just five years. Interview with NatlCottonCouncil VP of council operations Marjory Walker agwired.com/2026/01/26/cot…

Regenerative agriculture is gaining momentum across the Cotton Belt. Protocol growers are expanding no-till adoption, improving nutrient efficiency and planting more cover crops - all supporting healthier soils and stronger farms. Learn more: bit.ly/49k4482

#FashionMonth kicks off alongside the 20th anniversary of CPH Fashion Week. Globally, brands spotlight mandatory sustainability standards and durable natural fibers like cotton. Discover how cotton sustainability is shaping the conversation: bit.ly/2viFAM4

Protocol growers use regenerative practices like cover crops and precision ag to protect and improve soil health. Sledge Taylor saw early on how erosion threatened his land. By adopting no-till and planting cover crops, he’s reduced soil loss. Learn more: youtube.com/watch?v=uviiwo…