Just came up with my own (OPTIMAL) social media content framework, BIG:

- Brand: post about the stuff that makes me, me
- Insight: how I have applied my knowledge
- Grow: relevant and trending topics related to brand

Let's go

We are in the process of selling our house and moving.

So, I’m going to be phoning it in, content wise.

Forget value-driven long forms from me for a while.

More likely just poignant, witty posts about moving out of state and living out of boxes.

🤘

Don't be an ineffectual philosopher.

Put in the work.

Good old fashioned manual labor is good for the soul.

(I’m building a fence this weekend)

Fencing time!

You’ll rust out before you wear out.

Go to the gym.

Humans weren't meant to retire...

We are meant to find fulfilling work that we perfect for the rest of our lives.

You'll rust out before you wear out.

Social facilitation is a powerful motivator.

Coffee shops, busy gym, etc.

Surrounded by people with focus music in my ears is optimal.

You aren’t going to be happier later.

You aren’t going to be less stressed later.

You aren’t going to be less busy.

Stop using conditions as an excuse to delay action.

End those storylines.

Start a new one.

Act.

This Jack White interview with Conan O'Brien lives rent-free in my head.

'Nothing good comes from comfort; certainly not art.'

Stop prioritizing time management; start prioritizing energy management.

Or not.

This just works really well for me.