The tipping age at which someone is more likely to vote conservative v Labour is 66 - new YouGov data of 4,000 people for WPI Strategy. Not directly comparable as sample size was much larger but similar YouGov poll in 2019 had it at 39.

Today WPI Strategy has published new polling of over 4,000 people put together by YouGov. Key highlights in this thread.

Labour (45%) maintains significant headline voting intention lead over the Cons (22%) with Reform U.K. at 12%.

Our latest poll in telegraph today: one in five 2019 Tory voters plan to vote for Reform UK telegraph.co.uk/politics/2024/…

'It's about leading it, having people that won't mess up in the election campaign!'

Ex adviser to David Cameron, Sean Worth believes PM Rishi Sunak appointed Cameron as Foreign Secretary to take the Conservative Party away from the 'Suella Braverman right-wing rabbit hole'.

Some in Tory backbenches won’t like this, but having DC in cabinet will be huge for the team going towards a difficult election. One of only two Tories that has actually won one in the last three decades!

Ex-Labour policy chief among new hires at WPI Strategy #pr #comms prweek.com/article/182529…

With respect an outdated Tory view. Today we have much more insight on what govt can actively do to get uk ahead globally, where market alone takes ages: e.g. hydrogen, space, the problem recently was lack of action

The Regulatory Reform Group - chaired by Bim Afolami MP has published its inaugural report.
- Govt need to give regulators clearer direction on stated policy priorities
- Regulators need to be more accountable against a clearly defined set of objectives

wpi-strategy.com/regulatoryrefo…

Very strong appointment re cabinet role

Thoughts on sky: Sunak’s top priority today is bringing the right of his party to heel. Policy tomorrow

The inept Tory old guard is the biggest threat to the party right now:

Today WPI Strategy has published its Levelling Up Index comparing the prospects of every parliamentary seat in England & Wales against a set of six metrics.

On GB News, 1200-1400, ahead of Monday's result in the Conservatives leadership contest, Rishi Sunak supporters, poised to lick their wounds, & Liz Truss backers risking getting the champagne ready.
The thoughts of top insiders, Tim Montgomerie 🇬🇧 & Sean Worth, & yours, I hope!

The Conservatives leadership election was always going to be about tax & the #CostOfLiving : now, it’s a Dutch auction. On GB News 1200-1400, Sean Worth Henry Hill ConservativeHome Richard Holden MP + health, care & National Farmers' Union on the drought: your thoughts, please! [email protected] & here…

Also top analysis from Jo-Anne Nadler Scarlett McGuire & Sean Worth Jamie Jenkins Jenkins & the peerless Trevor Kavanagh…

The question asked in this poll had nothing at all about skin colour, so reflects no such thing. Trying to backfill your disastrous “brown man” slur from night and making it worse.

You tweeted at Rishi Sunak could a “brown man” succeed in the Conservative party. He’s not only a former chancellor, he’s an MP with a 27,000 majority! Blinded by hate.

Good authority says this is a lie. Use of the word “plan” as if intent by MPs to fiddle public purse. He’s fishing for likes and retweets to puff the next trawl for people’s money.

'Is it possible in the modern Conservative Party that an outsider could make it?'

'Definitely - Penny Mordaunt is possibly that kind of character'

Former Downing Street advisor Sean Worth speaks to Nigel Farage about who could replace Boris Johnson.

#FarageOnGBNews

‘It’s the beginning of the end... Boris Johnson doesn’t have a strong team around him.’

Former Downing Street advisor Sean Worth speaks to Nigel Farage about Chancellor Rishi Sunak and Health Secretary Sajid Javid quitting.

#FarageOnGBNews