Anyone who is selling a service is really just selling a promise. We’re told that in order to have any chance of doing it we need to climb an imaginary staircase. On the first step, we get 𝐤𝐧𝐨𝐰𝐧, on the second we get 𝐥𝐢𝐤𝐞𝐝 and on the third we…lnkd.in/e8FHM5i4

Some years ago, I was working with a company selling voltage optimisation units - equipment that stops you from receiving more electricity than you need. Although energy prices in those days were low compared to today, companies are still obliged to find…lnkd.in/ezWctNqH

There have been a lot of films made featuring salespeople and they aren’t usually shown in a sympathetic light. When creating the 𝐜𝐡𝐚𝐫𝐚𝐜𝐭𝐞𝐫 𝐨𝐟 𝐚 𝐬𝐚𝐥𝐞𝐬𝐩𝐞𝐫𝐬𝐨𝐧 it generally comes down to a choice between 𝐬𝐥𝐢𝐜𝐤 𝐛𝐮𝐭 𝐨𝐛𝐧𝐨𝐱?…lnkd.in/eAkKzuxp

Ever wonder why we call them ‘𝐁𝐞𝐬𝐭-𝐬𝐞𝐥𝐥𝐢𝐧𝐠 𝐚𝐮𝐭𝐡𝐨𝐫𝐬’ not ‘𝐁𝐞𝐬𝐭-𝐰𝐫𝐢𝐭𝐢𝐧𝐠 𝐚𝐮𝐭𝐡𝐨𝐫𝐬’? While literary prowess is undoubtedly essential, the realm of publishing is not solely about writing skills. Successful authors are the o…lnkd.in/ePHU_MeW

A plumber who worked for me, when I was a self-employed builder, noticed how large a client’s bedroom was and told them he thought it was ‘crying out’ for an en suite shower room.  The resulting installation almost 𝐝𝐨𝐮𝐛𝐥𝐞𝐝 𝐭𝐡𝐞 𝐩𝐫𝐨𝐟𝐢𝐭𝐚𝐛…lnkd.in/d4m8PVqt

I was once in a room full of successful wealth managers. Behind me was a large screen showing the first slide of a presentation I’d put together and I was being introduced as a sales expert. It suddenly dawned on me that I was the least qualified person…lnkd.in/dZERW8nJ

I believe selling is simple and here is why ... For more tips and thoughts on selling with authenticity, sign up for our FREE weekly Alternative Sales Bulletin at bit.ly/3sCkQJS #sales #salescoaching #sellingskills #s…lnkd.in/e-JZg2xi lnkd.in/eykFXTKu

Did you know that every airline pilot in the world still uses a 𝐜𝐡𝐞𝐜𝐤𝐥𝐢𝐬𝐭 on every flight? With all the sophisticated equipment on the flight deck, it still comes down to the equivalent of a pencil and a clipboard to get things off the ground.…lnkd.in/e7UXeM8X

𝐒𝐞𝐥𝐥𝐢𝐧𝐠 𝐢𝐬 𝐚𝐥𝐰𝐚𝐲𝐬 𝐚 𝐝𝐢𝐚𝐥𝐨𝐠𝐮𝐞, so if you’re not talking you’re not selling. For that reason, it’s important that people you talk to really want to talk to you. But even when they’ve agreed to see you, it can sometimes look like the…lnkd.in/eAbEb6jV

In the world of sales, building strong and lasting relationships with clients is key to achieving success. Instead of viewing clients as an issue to overcome, I firmly believe in treating clients as partners on a collaborative journey. #sales #clients #l…lnkd.in/eRCvZfMT

We’ve all left a shop because a sales assistant was being persistently ‘helpful’, It didn’t matter how subtle or nice they were 𝐰𝐞 ‘𝐤𝐧𝐞𝐰’ 𝐰𝐞 𝐰𝐞𝐫𝐞 𝐛𝐞𝐢𝐧𝐠 𝐬𝐨𝐥𝐝 𝐭𝐨 𝐚𝐧𝐝 𝐟𝐞𝐥𝐭 𝐩𝐫𝐞𝐬𝐬𝐮𝐫𝐞, even when wasn’t any.  Marketing has…lnkd.in/eqx5eAxP

When it comes to delivering 𝐩𝐫𝐢𝐜𝐞𝐬 I believe there are only 𝐭𝐰𝐨 𝐨𝐩𝐭𝐢𝐨𝐧𝐬. You should give the price: 👉 Whenever they ask 👉 When it’s appropriate to do so There will be times when you’re right in the middle of a presentation and the poten…lnkd.in/eYtRE88h

💥 𝐓𝐡𝐞𝐫𝐞 𝐢𝐬 𝐧𝐨 𝐬𝐮𝐜𝐡 𝐭𝐡𝐢𝐧𝐠 𝐚𝐬 𝐭𝐨𝐨 𝐞𝐱𝐩𝐞𝐧𝐬𝐢𝐯𝐞! 💥 You can spend £10 on a watch or £10 million on a Rolex Daytona, is the Rolex too expensive? In reality ‘𝐈𝐭’𝐬 𝐭𝐨𝐨 𝐞𝐱𝐩𝐞𝐧𝐬𝐢𝐯𝐞’ 𝐝𝐨𝐞𝐬𝐧’𝐭 𝐞𝐱𝐢𝐬𝐭, what doe…lnkd.in/eDVJmQ85

You may have been told that one of the 𝐬𝐞𝐜𝐫𝐞𝐭𝐬 𝐨𝐟 𝐬𝐞𝐥𝐥𝐢𝐧𝐠 𝐢𝐬 𝐭𝐨 𝐢𝐝𝐞𝐧𝐭𝐢𝐟𝐲 𝐲𝐨𝐮𝐫 𝐔𝐒𝐏 and focus on that when trying to persuade clients to place an order. It’s argued that it’s important to find this ‘thing’ to distinguish w…lnkd.in/eajDHQrj

Are you tired of feeling like a "salesperson" rather than a trusted advisor? Do you dread the idea of coming across as sleazy or pushy when promoting your valuable services? 𝐖𝐞 𝐮𝐧𝐝𝐞𝐫𝐬𝐭𝐚𝐧𝐝 the struggles that come with…lnkd.in/eCFJh46C lnkd.in/e27y9Fbt

Some years ago I had a client called Frank who from day one made it very clear that he 𝐰𝐨𝐮𝐥𝐝𝐧’𝐭 𝐛𝐞 𝐦𝐚𝐤𝐢𝐧𝐠 𝐚𝐧𝐲 𝐜𝐨𝐥𝐝 𝐜𝐚𝐥𝐥𝐬. For him the idea of picking up a phone and calling strangers was 𝐭𝐞𝐫𝐫𝐢𝐟𝐲𝐢𝐧𝐠 and if I expected…lnkd.in/eK7USq3d

It was probably sometime in the 70s that I first became aware of Sgt Bilko.   The original TV series ran in the U.S between 1955 and 1959, but in the UK it didn’t screen until the early 70s. It was recorded live and it showed. The production was a bit c…lnkd.in/ecKiUszQ

I'm pleased to share that I'm speaking at this event. If you find yourself struggling to sell your products or services yet wanting to 𝐚𝐯𝐨𝐢𝐝 𝐬𝐚𝐥𝐞𝐬 𝐜𝐨𝐧𝐯𝐞𝐫𝐬𝐚𝐭𝐢𝐨𝐧𝐬 𝐨𝐫 𝐟𝐞𝐞𝐥𝐢𝐧𝐠 𝐮𝐧𝐜𝐨𝐦𝐟𝐨𝐫𝐭𝐚𝐛𝐥𝐞 when trying to close a…lnkd.in/e6TxFmxe

Saying 𝐰𝐞 𝐚𝐫𝐞 𝐬𝐞𝐥𝐥𝐢𝐧𝐠 𝐚𝐥𝐥 𝐭𝐡𝐞 𝐭𝐢𝐦𝐞 may make me sound a little insensitive but it’s true, isn’t it? Getting hired or promoted is as much a sales process as signing clients, and success tends to reward effort. This is why success is o…lnkd.in/edH3unMH

Whenever I deliver a live programme or hold a Q&A session the two questions that most frequently come up are ‘𝐇𝐨𝐰 𝐝𝐨 𝐈 𝐠𝐞𝐭 𝐩𝐚𝐬𝐭 𝐭𝐡𝐞 𝐆𝐚𝐭𝐞𝐤𝐞𝐞𝐩𝐞𝐫?’ and ‘𝐇𝐨𝐰 𝐝𝐨 𝐈 𝐠𝐞𝐭 𝐭𝐨 𝐭𝐡𝐞 𝐃𝐞𝐜𝐢𝐬𝐢𝐨𝐧 𝐌𝐚𝐤𝐞𝐫?. The first que…lnkd.in/eSgMcaFM