Lovely Lewis & Harris…18m later than planned and well worth the wait!

Ever wondered what 'levelling up' actually means? In my latest blog, I give my take on why it needs a narrative to help it succeed, on the Message House website.

Both overused and undersold? In my latest blog I explore the language of ‘levelling up’ and why it needs a narrative to help it succeed.

Always gorgeous! Good morning Dundee V&A Dundee

Wonderful breakfast and chat with good friends, followed by #HockneySpring - perfect London morning! It’s great to be back

How can brands best respond to the challenges around sustainability? Check out the first of our blogs this week from my colleague Ben O'Donnell #COP26

Part 2 of our 3 #COP26 blogs - what would the public say to world leaders if they could write them a letter?

Part 3 of our series of #COP26 blogs with some wise words for your corporate comms strategy from @MattCarterUK

Well this puts my to-do list in perspective Imperial War Museums We had a great time at the War Rooms

…and the rain finally stopped!

Exciting times! Great to be involved; really looking forward to the launch, as well as the initiatives planned for 2022 foot

Really interesting move to try and change the narrative around anti-ageing

Looking forward to hearing more today!

In Sunak's rush to embrace the Mid-Life MOT (thetimes.co.uk/article/rishi-…), let's not forget the importance of language if we want the initiative to succeed. I looked at this back in 2019 and the learnings still stand today. message-house.co.uk/blog/maximisin…

One of the true greats. Will always remember the first round interview I had from him for the ⁦WPP⁩ Fellowship, he went on to be my mentor and I learnt so much from him. campaignlive.co.uk/article/jeremy…

Not long now! V&A Dundee

Wonderful exhibition - such stories behind the grid! Stunning too. #Tartan Go see! V&A Dundee

There's a lot of discussion at the moment about flexibility in the workplace and how to (1) encourage people to return to the workforce and (2) make the work environment more fulfilling for all. Here's my take, on the Message House blog message-house.co.uk/blog

Fantastic to work with the wonderful Cath Sermon on this important research into what 'flexibility' means to people.

Why do so many people fear living for longer? I've been looking at the role of metaphor in our attitudes to longer lives and what we can do to reframe thinking.