As a business, you can sell your standard “global” product in any market. Perhaps it will work just fine in many markets. But to build a truly strong relationship of trust with local consumers, and to grow it from there, #customization is usually requir borntobeglobal.com/2022/05/12/to-…

Only 25.3% of people on the Internet prefer the use of English over other languages. Think about it. How can you sell products and services to people who do not speak the #language? #Localization bunnystudio.com/blog/localized…

Localization is a critical component of any international marketing strategy, as is taking the time to understand local media consumption behaviours, cultural calendar, and the media landscape. #Localization #InternationalMarketing thedrum.com/opinion/2022/0…

Expanding internationally is a tried and tested growth tactic for many businesses. Yet, despite the low barriers to entry into new markets, there's one common mistake that's often made: failing to #localize a website's #content. semrush.com/blog/web-local…

Wrong translation tells Spanish-speaking San Franciscans that they are voting on something to do with “taverns” — rather than transit rehab. #translation slator.com/press-flags-fu…

Digital transformation has become an inescapable buzzword. The COVID-19 pandemic sped up the shift to everything digital – even for predominantly paper-based language service providers. How can LSPs pursue digital transformation? #DigitalTransformation csa-research.com/Blogs-Events/B…

Distributing great content on a global scale, while tailoring it to individual markets, can be tricky. Here are four tips for striking a balance between global content strategy and localized execution. #LocalizationStrategy sprinklr.com/blog/global-co…

#InternationalBusiness isn’t always straightforward and there can be many barriers to entry. Understanding the local language, culture and knowing the correct etiquette for doing business in a new market can be vital for successful business expansion. hawksford.com/knowledge-hub/…

The #web allows you to connect with clients worldwide, but you may need to offer a website in multiple languages to do this. #WordPress makes this simple with its #plugins. Check it out!🧐👇 @webfactoryltd lttr.ai/zTuT

While it’s commonly argued whether great leaders are born or made, there’s little doubt that great leaders share several characteristics. Read more 👉 lttr.ai/z3Nd #leadershipmatters #GoodLeaders #GreatLeader #Career #CareerAdvice

Size has become an important factor for a company's success in our industry. Scaling a Business to Over $1M — Critical Steps To Take: lttr.ai/z4hI #Business

Weglot Raises $50M For No-Code Website Translation Solution 👉 lttr.ai/03Zp #WordPress #Shopify #multilingual

Do you have a project – instructor-led or eLearning – that involves helping learners around the world build knowledge or skills? 5 Lessons Learned Writing Training for a Global Audience lttr.ai/12EZ

You think keywords are a thing of the past? We have analyzed almost 7k websites in 10 markets. Click here and be ready for a surprise! lttr.ai/11z7

AI seems to become mainstream. This video covers how Artificial Intelligence (AI) works and its importance. It will also cover the history of AI and some of the breakthroughs that have led to the current state of AI and its applications in business today. lttr.ai/3VGT

"A business is only as good as its insights" – Ruth Houston. If a competitor is more informed than you, you can't beat them. lttr.ai/4yb1

Do you know how to make the most out of your executive brand? Developing an effective digital communications strategy isn’t straightforward. It requires a tailored approach with multiple avenues for unexpected turns. lttr.ai/4yb5 Claire Bahn #executive #brand

Your website is a significant component of your B2B marketing campaign, and it’s also one of the first things people encounter when searching for your products or services. Read more 👉 lttr.ai/4yb9 #Marketing #WebsiteSConversionRate

Learn why (and how) your marketing efforts must support your business goals. lttr.ai/ACTDN

Revolutionize your marketing strategy! Discover how automation helps you work smarter, not harder—all while creating life-changing results. Unlock the power of marketing automation today and start achieving excellence! lttr.ai/AC0Q8