Under Armour sells map app MapMyFitness is sold to an American media company. sgieurope.com/corporate/unde…

Btwentyfour opens Munich office, strengthens DACH leadership Markus Hefter has been appointed as the new Managing Director and will lead the expansion of the B2B data automation platform across Germany, Austria, and Switzerland. sgieurope.com/people/btwenty…

Gymshark has a new part-owner Five-time Classic Physique champion Chris Bumstead returns to Gymshark, both as an influencer and a part-owner. sgieurope.com/people/gymshar…

Stiga Sports partners with Swedish tennis club Stiga Sports continues to develop its other racket segments alongside its major business in table tennis. sgieurope.com/corporate/stig…

LIV Golf announces five new team General Managers The new leaders bring decades of leadership experience from the sports, entertainment and media industries sgieurope.com/people/liv-gol…

Foot Locker starts 50th anniversary by striking the NYSE opening bell Foot Locker turns 50 and celebrates all through the month of September. sgieurope.com/brands/foot-lo…

All For Padel keen on the US The Adidas license holder for padel will be launching a pickleball collection. sgieurope.com/brands/all-for…

Adidas opens two flagship stores in upcoming American Olympic city Not one but two Adidas flagship stores have recently opened in Los Angeles. sgieurope.com/brands/adidas-…

Private Sport Shop receives B Corp label The French private sales platform joins the ranks of B Corp-certified companies and embarks on a new phase toward a more sustainable business model. sgieurope.com/csr-and-sustai…

US ‘soccer’ fandom surges, new insights revealed A new report reveals key insights into the growing passion for football (soccer) in the US, shedding light on demographics and engagement trends. sgieurope.com/consumer/us-so…

Ridestore’s turnover increased by €44.1 million Swedish e-retailer Ridestore’s turnover keeps increasing up to €142 million. sgieurope.com/financial/ride…

EU court upholds big Google fine A European antitrust case dating back seven years comes to an end. sgieurope.com/legal/eu-court…

TrusTrace, Xoriant and Carbon Trail partner for supply chain transparency A new collaboration introduces a comprehensive solution for fashion brands, combining data transparency with environmental insights. sgieurope.com/csr-and-sustai…

Manchester United posts loss amidst record revenues The club has added five players to the men’s first team and six players to its women’s team sgieurope.com/corporate/manc…

Frasers aims to become the largest sports retailer in Benelux Frasers Group strengthens presence and expands footprint in the Benelux region. sgieurope.com/corporate/fras…

Footway has sold Footway+ and halves its net debt Footway Group has announced the sale of its subsidiary Footway OaaS AB (Footway+) for SEK 27 million (€2.4m). sgieurope.com/corporate/foot…

Golden Goose H1 sales up by 12% driven by DTC DTC net revenues grew 18 percent to €226.8 million. sgieurope.com/financial/gold…

Rockport is sued by Skechers for alleged patent infringement Skechers’ utility patent claims protecting innovations associated with its slip-in footwear technology. sgieurope.com/rockport-is-su…

The footwear production in Italy continues to decline In the first half of 2024, sales for Italian shoemakers were down by 9.1 percent. sgieurope.com/financial/the-…

Nike has a new CEO The Board and John Donahoe have decided that Donahoe will retire from his role as President and CEO from Nike. sgieurope.com/people/nike-ha…