Leonard Berry (@proflenberry) 's Twitter Profile
Leonard Berry

@proflenberry

University Distinguished Professor of Marketing, MB Zale chair in Retailing and Marketing Leadership, Senior Fellow IHI, author, researcher

ID: 2814082383

calendar_today07-10-2014 14:05:28

254 Tweet

432 Followers

155 Following

Leonard Berry (@proflenberry) 's Twitter Profile Photo

Palliative care is one of the most humane of all healthcare services. We must take better care of the clinicians who perform this challenging service. I hope you will enjoy this new article written with Drs. Pereira and Linzer. mays.tamu.edu/wp-content/upl…

Leonard Berry (@proflenberry) 's Twitter Profile Photo

Hospitals that emphasize health, not just healthcare, achieve a broader good for the communities they serve. I am sharing a just-published article that develops this idea: mays.tamu.edu/how-hospitals-… Sunjay Letchuman Michael Hole, MD, MBA @DrKhaldun

Leonard Berry (@proflenberry) 's Twitter Profile Photo

Hiring Dr. Steven Anderson makes our outstanding marketing department even better. His pathbreaking work is improving people’s lives. There is no scholar who is a better fit for the purpose of this endowed chair. What a thrill to have Steve join us. linkedin.com/posts/mays-bus…

Leonard Berry (@proflenberry) 's Twitter Profile Photo

The PACE model offers a blueprint for enabling chronically ill older adults to continue living in their homes. PACE improves people's lives. Expanding usage of PACE is an opportunity we must seize. This just-published article tells the story: lnkd.in/g-bFirbR

Leonard Berry (@proflenberry) 's Twitter Profile Photo

In no service is effective communication more important than in healthcare. I am pleased to share a new coauthored article on this topic journals.sagepub.com/.../10.1177/10…

Leonard Berry (@proflenberry) 's Twitter Profile Photo

Dr. Brad Stuart has just published an exceptional book titled: Facing Death: Spirituality, Science and Surrender at the End of Life. It is a book full of wisdom. amazon.com/Facing-Death-S…

Leonard Berry (@proflenberry) 's Twitter Profile Photo

I am pleased to share my latest publication with you. We present innovative ways to deliver health services to people who might otherwise not have access to them. Researching and writing with my superb coauthors opened my eyes to what’s possible. mayoclinicproceedings.org/article/S0025-…

Leonard Berry (@proflenberry) 's Twitter Profile Photo

Here is one of my all-time favorite articles, with Professor Manjit Yadav & Dr. Michael Hole. We discuss healing the poor, the elderly, & the healers themselves. It is an article with solutions & “soul.” I hope you’ll read it, enjoy it, & share it. journals.sagepub.com/doi/epub/10.11…

Leonard Berry (@proflenberry) 's Twitter Profile Photo

If you have a family member or friend who has cancer, please consider sharing with them “Proposing a Bill of Rights for Patients with Cancer.” You’ll find it here: ascopubs.org/doi/full/10.12…

Leonard Berry (@proflenberry) 's Twitter Profile Photo

I recently did a podcast with Bennie Johnson, CEO of the American Marketing Association, that I would like to share. I enjoyed doing it and hope you will enjoy listening to it. Best wishes for the new year! …-with-bennie-f-johnson.simplecast.com/episodes/trust…

Leonard Berry (@proflenberry) 's Twitter Profile Photo

Urban hospitals offering essential services that many other hospitals do not offer are struggling to remain solvent. Bob Riney, Bruce Siegel, and I have written a new article highlighting opportunities to re-invigorate this critical sector: hbr.org/2024/01/critic…

Leonard Berry (@proflenberry) 's Twitter Profile Photo

I was invited by a wonderful book recommendation site, Shepherd.com, to recommend my favorite books on kindness and dignity in healthcare. Here is the link should this theme interest you: urldefense.com/v3/__https:/sh…$

Leonard Berry (@proflenberry) 's Twitter Profile Photo

I am proud to share my latest publication journals.sagepub.com/doi/epdf/10.11… published in the Journal of Marketing. For my academic friends, coauthor Tim Keiningham has created marvelous material for teaching Social Profit Orientation. fordham.edu/gabelli-school…

Leonard Berry (@proflenberry) 's Twitter Profile Photo

Collaborating with such a gifted writer as Dr. Rana Awdish is a joy. Dr. Grafton and I had the pleasure in this new article on words clinicians never should use with patients. drive.google.com/file/d/14WpaHt…

Gabriel Bosslet (@gbosslet) 's Twitter Profile Photo

Wrote this piece on the dysfunctional incentives that the RVU system creates and the urgency of making it better WIth RanaAwdishMD and Leonard Berry In CHEST journal It's short authors.elsevier.com/c/1jkc52p-lC-TO

Leonard Berry (@proflenberry) 's Twitter Profile Photo

We can do better in how we value care. Hope this new article will be of interest. pdf.sciencedirectassets.com/280288/1-s2.0-…

Leonard Berry (@proflenberry) 's Twitter Profile Photo

Dr. Rana Awdish introduces our new coauthored article on words clinicians should never use with patients in this brief—and wonderful—video lnkd.in/gVyV4bjU A link to the full article appears at the bottom of the video.

Leonard Berry (@proflenberry) 's Twitter Profile Photo

My coauthors and I have had a remarkable reaction to our article on words clinicians should never use with patients. mayoclinicproceedings.org/article/S0025-…