Primior (@primior) 's Twitter Profile
Primior

@primior

Primior is an innovative real estate private equity investment firm specializing in value-add and development strategies, with over $1 billion in AUM.

ID: 829768594535755778

linkhttp://primior.com calendar_today09-02-2017 19:07:04

639 Tweet

677 Followers

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We’ve been offered capital before entitlements were locked. We’ve always passed. Here’s why: Raising before approvals sounds efficient. Until the timeline drags and the equity burns.

Johnney Zhang (@johnneyyzhang) 's Twitter Profile Photo

We’ve tokenized real estate. $52M across multiple assets. Smart contracts. Audited financials. Reg D compliance. But we’ve also passed on tokenizing certain deals. Here’s why:

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The waterfall isn’t just a split. It’s the ruleset for when friction shows up. LPs don’t forget where they rank when distributions stall.

Primior (@primior) 's Twitter Profile Photo

Buying real estate is not flashy. It is not fast. But it works. Barbara Corcoran said it best. Real estate is a slow way to get very rich. That is exactly why it is one of the most reliable vehicles for long-term wealth preservation. At Primior, we structure every deal with

Buying real estate is not flashy. It is not fast. But it works.

Barbara Corcoran said it best. Real estate is a slow way to get very rich. That is exactly why it is one of the most reliable vehicles for long-term wealth preservation.

At Primior, we structure every deal with
Johnney Zhang (@johnneyyzhang) 's Twitter Profile Photo

We’ve passed on $2M equity checks. The terms would’ve blocked our next three developments. Capital’s not valuable if it controls your future.

Johnney Zhang (@johnneyyzhang) 's Twitter Profile Photo

Tokenization isn’t a value-add if the asset can’t pass an audit. Investors still want real financials, real documents, real legal structure. On-chain nonsense doesn’t replace underwriting.

Johnney Zhang (@johnneyyzhang) 's Twitter Profile Photo

We’ve never closed a raise because the design was compelling. We’ve closed raises because the documents made sense. Trust starts with clarity, not branding.

Primior (@primior) 's Twitter Profile Photo

Many investors are still getting it wrong about Opportunity Zones in 2025. The biggest misconception is that the benefits are no longer relevant. But the truth is, OZ investments still offer some of the most powerful tax advantages in real estate when executed correctly. ➡️

Many investors are still getting it wrong about Opportunity Zones in 2025.

The biggest misconception is that the benefits are no longer relevant. But the truth is, OZ investments still offer some of the most powerful tax advantages in real estate when executed correctly.

➡️
Johnney Zhang (@johnneyyzhang) 's Twitter Profile Photo

Serious LPs read the PPM before they look at the rendering. They ask who signs the loan and who controls distributions. The ones who don’t are usually first to email when timing slips

Johnney Zhang (@johnneyyzhang) 's Twitter Profile Photo

We’ve delayed raises until entitlements cleared. Not because we couldn’t raise, but because we won’t raise on assumptions. That saved our LPs from chasing risk we didn’t control.

Johnney Zhang (@johnneyyzhang) 's Twitter Profile Photo

Every time someone says it’s “fully leased,” we ask to see the rent roll. Leases don’t mean anything without context. Collections, escalations, and actual use tell the real story.

Johnney Zhang (@johnneyyzhang) 's Twitter Profile Photo

Liquidity isn’t magic. It’s the result of planning, structure, and timing coming together. Most deals don’t have a liquidity problem—they have a design problem.

Primior (@primior) 's Twitter Profile Photo

One Bad Tenant Can Cost 10X More Than a Vacant Unit Professional squatters know tenant protection laws better than most landlords. With California's evolving tenant protection acts, screening has never been more crucial. Primior's 6-Point Tenant Screening System: ✅ Credit

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Here are some updates from us this week: 🏗 GLENDALE CONDO DEVELOPMENT • Grading complete • L-beams ordered • Upcoming: Build the underground parking structure 🔵 GAIA • Internal testing of our investor portal starts next month • First step toward a streamlined,

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We reported Q2 results and a clear path ahead. Income +134% y/y; margin 88.1%; EPS $0.0001803. Next: Gaia tokenization platform enters internal testing by end of Sept. Corporate actions pending approval and note conversion planned. Full release: primior.com/primior-holdin…