Drop the mic, Andrew | Not Corrupt Media dropped a HEATER on last week's Lizard Lookout 🔥
(until he was rudely interrupted by Jesus Martinez smh 🤦‍♂️)

TL;DR - Asia likes web3. Murica lazy.

The clip is 1 minute, just listen. Your attention span can handle it.

Full EP linked below 👇

Do people trust your brand?

You’re going to say “yes, of course” in your head when you read this, but in reality, the answer is probably “hell no”

If you’re doing #Web3 marketing then there is a 95% chance the answer is “hell no”

Accept this. ಠ_ಠ

Breathe in. 💨

Breathe out.

Marketing isn't your only problem. It's also your:

• Self-centered approach.
• Poor customer experience.
• Complicated process.
• Lack of community engagement.
• Shallow messaging.
• Boring content.
• Aggressive ads.
• Dishonest tactics.

Marketing isn't your only problem. It's also your:

• Self-centered approach.
• Poor customer experience.
• Complicated process.
• Lack of community engagement.
• Shallow messaging.
• Boring content.
• Aggressive ads.
• Dishonest tactics.

Just delivered my Content Creation Masterclass ™ as a live workshop for the world’s top design school! 🤯

All my secrets from producing 10K videos, getting 1B+ views, and generating $100M in revenue.

I am releasing the talk for FREE on X

You want a full EP, clips, or both?

In case you missed it last week, knowledge bombs were dropped on Lizard Lookout #1 🫳 💣

Andrew | Not Corrupt Media and MrGone // Parallel Founder and Podcast Host break down their thoughts on traditional marketing vs decentralized marketing.

Link to the full show below 👇

x.com/i/spaces/1yNxa…

🚫 Don't be like 90% of #Web3 startups that FAIL because they don't understand their audience.

🙅‍♂️ 'Normies' are not your target market, unless you're pushing Bitcoin and Ethereum.

Focus on the 'degens' and Web3 Investors who are hungry for innovation. 👇👇 #Web3 Marketing

We have been saying this one for years, and it still holds true.

When you have content that is actually building your business–that means generating LEADS (not just subscribers and followers) you DOUBLE DOWN on that format and do it again and again.

For content formats that

How do you do branding now that you have your message?

Most businesses just come up with a logo and deploy it. Don’t be that business. 🚫

Here are the main steps required to roll out a brand for greater success:

1️⃣ Moodboard
2️⃣ Logo
3️⃣ Style Guide
4️⃣ Motion
5️⃣ Pilots
🏁

x.com/i/spaces/1ynJO…

Let's get Lizardy 🦎

The debut of our Lizard Lookout Spaces is tomorrow at 6pm UTC!

Hear the panel discuss the latest industry news and then deep dive into our main topic - Play-to-Airdrop vs Play-to-Earn ⚔️

Set your reminders below 👇

If you’re not doing this type of #marketing 👇 your tech business will FAIL just like 90% of the other #startups in the sector.

📖 Tell a STORY.

🦸‍♂️ Make your customer the HERO of the story (not your brand)
⛰ Who goes on a transformational journey
🦮 Your brand is the GUIDE who

Our Lizards Andrew | Not Corrupt Media and MetaMona.eth went to the The World Web3 Conference in Orlando and delivered a live Marketing Masterclass! 🔥

We made bite sized clips on the key points covered:
- Identifying marketing challenges in web3
- Leveraging storytelling
- Developing brand

What is the problem that you have in #Web3 marketing?

🚧 Limited market size. Most attention is already on oversaturated & overpriced platforms
😤 The tech is hard to understand so not many are using it
🤥 Not trustworthy, there are too many crypto/NFT/AI scams
⚠ Getting

Don't waste 15 years mastering marketing

🔖 Bookmark this post

This is not a study guide, these are the answers to the test (in minutes) 👇

💎 Why Should You Listen to Me?

(1:05) My Credentials:

- Experience: 15 years in online marketing generating a billion views and

Bad marketing:
- We sell cars
- We sell shoes
- We sell technologies

Good marketing:
- We sell prestige
- We sell a lifestyle
- We sell simplicity

Can you answer these 3 questions before recording your next video?

1️⃣ What is the purpose of this video?
2️⃣ Who is my target audience?
3️⃣ What is the message I want to send?

If you take more than 5 minutes to answer those questions, you better consider another topic...

Underrated marketing wisdom 🧠
If marketing was that easy everyone would be great at it! Good marketing requires more than just a good idea - it requires strategy, lots of time and effort!