Robin Lim Fang Min (@msrobinlim) 's Twitter Profile
Robin Lim Fang Min

@msrobinlim

Building @EvermoreLabs
Strategy & Marketing @Serotonin

ID: 3482034019

linkhttp://evermorelabs.co calendar_today07-09-2015 13:06:13

121 Tweet

117 Followers

161 Following

Robin Lim Fang Min (@msrobinlim) 's Twitter Profile Photo

Outbound isn’t spam, it’s relevance. The right lead, the right message, the right offer. Get those three right, and outbound becomes one of the fastest ways to grow early on. #GTM #Outbound #Startups #BuildInPublic

Robin Lim Fang Min (@msrobinlim) 's Twitter Profile Photo

Paid only works when your positioning and audience are already clear. If you run ads too early, you’re just burning cash. Validate with organic first, then use paid to scale what’s proven. #GTM #PaidMarketing #Startups #BuildInPublic

Robin Lim Fang Min (@msrobinlim) 's Twitter Profile Photo

Influencers only work when incentives are aligned, that’s why I pair them with affiliates. It’s one of the fastest ways to get distribution without building the audience yourself. #GTM #InfluencerMarketing #Affiliates #Startups #BuildInPublic

Robin Lim Fang Min (@msrobinlim) 's Twitter Profile Photo

This is what GTM experimentation looks like, testing a handful of channels at at time, those that don't work are culled and those that do are scaled, systematised and we move on to the next. It can be painfully slow, but it compounds.

This is what GTM experimentation looks like, testing a handful of channels at at time, those that don't work are culled and those that do are scaled, systematised and we move on to the next. It can be painfully slow, but it compounds.
Robin Lim Fang Min (@msrobinlim) 's Twitter Profile Photo

We're looking to hire a social media manager/content creator/video producer. If you're interested, send me your latest tiktok/ig/X video you've produced.