Medifast is entering 2025 with a focused strategy to drive growth in an evolving weight management market. This year, we’re doubling down on:​ - Scaling customer growth through targeted marketing and coach-driven efforts to attract new customers and reactivate lapsed customers.

By 2024 year-end, 44% of coaches were supporting at least one GLP-1 user — up from just 12% at the start of 2024 — validating our focus on the needs of the GLP-1 customer. Meanwhile, 17% of orders in January included OPTAVIA ASCEND, with coaches reporting that the new products

Today, $MED reported Q1 2025 results. ​ Q1 marked the first meaningful year-over-year increase in new coaches in the past three years, with a double-digit increase compared to the same period last year, as we lay the foundation for long-term growth – advancing key initiatives to

Scientific research has shown that the use of GLP-1 medications can result in up to 40% of weight loss coming from muscle mass - equivalent to a decade’s worth - within just 12 to 18 months. Furthermore, in 88% of cases GLP-1 medications do not fully support patients in achieving

We are offering coaches education resources on how to deliver more personalized customer service, equipping coaches with the skills and strategies to build stronger relationships and more sustainable businesses. This is especially important as they support customers who are

Over the past 18 months, we’ve launched OPTAVIA ACTIVE for those individuals who want to incorporate exercise into their plans, as well as OPTAVIA ASCEND, which is designed specifically for those using GLP-1 medications or transitioning into a weight management phase after

With more than 40 years of experience supporting people with their health and wellness goals, we continue to believe that our coaches represent a core competitive advantage. ​ In 2025, we are sharpening our focus on reigniting the coach engine. We’re taking action to help

Our focus in 2025 is on empowering our coaches to be more productive, more successful and better equipped to meet the needs of a growing and diverse customer base. ​ Q1 marked the first meaningful year-over-year increase in new coaches in the past three years, with a

$MED is continuing to focus on cost optimization and savings into 2025 through our Fuel for the Future initiative. See more: bit.ly/433nRGo

Satya Jonnalagadda, $MED Vice President of Scientific and Clinical Affairs was recently featured in Newsweek commenting on the importance of a multidisciplinary approach to weight loss while on GLP-1's. Read here: newsweek.com/ozempic-altern…

At Medifast, we don’t believe in quick fixes, we believe in habit-based solutions. This approach has led us to helping impact over 3 million lives, and that number has been increasing.

Members of $MED's Scientific and Clinical Affairs team and Medifast’s Scientific Advisory Board recently published an article in Diabetes, Obesity and Metabolism, highlighting GLP-1 discontinuation rates. While GLP-1s* represent a significant advancement in obesity care, they’re

$MED Chairman and CEO, Dan Chard, recently sat down with Investment Reports to discuss Medifast’s adaptation to the GLP-1 market, recent OPTAVIA ASCEND product launch, and persistent messaging on the importance of creating healthy lifestyle changes. Read more:

In the ever-evolving GLP-1 market landscape, OPTAVIA provides support to meet the needs of customers in all stages of their health journey, including those utilizing GLP-1 medications.

Healthy habits help create long term solutions to weight loss. That is something that pertains to the health and wellness industry more than ever with the influx of GLP-1 usage. GLP-1 medications can be a great tool for those looking to lose weight, but once the medications are

At $MED, we provide customers with holistic support that goes beyond just a healthy diet, allowing us to impact more than three million lives.

Hundreds of independent OPTAVIA® coaches recently visited $MED headquarters in Maryland. It’s events like this where we are able to share our gratitude and appreciation to the people who make our mission a reality.

Fueling your body isn’t just about what you eat — it’s when you eat it, too. 💪 Did you know most Americans eat three times more protein at dinner than at breakfast? “It’s important to distribute your protein evenly throughout the day,” says Jessica Kiel, Registered

Our employees loved meeting with our OPTAVIA® coaches who visited HQ in April. They are the engine that has fueled us to impact over 3 million lives and counting.