Framing the year ahead at Campaign's Breakfast Briefing - MediaSense's Nick McCrosson and Natalia Allinson joined the industry conversation and wrap up industry views on authenticity, bravery & sustainability ➡️ eu1.hubs.ly/H0f-wN60

Sam Tomlinson writes for the The Media Leader UK exploring the rapidly growing landscape of retail media, highlighting three messages for advertisers, media owners & retailers ➡️ eu1.hubs.ly/H0gjPsK0

We have appointed MediaSense and SnowflakeDB for the new Barb Data Hub. Read more here: barb.co.uk/news/barb-appo…

🌍📊 Ready to take action? For companies with large media footprints, minimising environmental impact is essential. Five ‘quick steps’ to begin your media sustainability journey ➡️eu1.hubs.ly/H0gyHmY0

Fresh off two major acquisitions in 2024, Jamie Posnanski unpacks why the traditional agency-supplier model needs an overhaul, combating transformation fatigue, and why so few clients believe their agency models are fit for purpose. MediaSense campaignasia.com/article/the-ho…

'The holding company model has been broken for a long time': MediaSense CEO MediaSense buff.ly/4174t8L

'The holding company model has been broken for a long time' Campaign Asia interviews MediaSense CEO, Jamie Posnanski 📖 eu1.hubs.ly/H0gVqn-0

Shifting attitudes ahead of transformation, steps for greater media sustainability & digital retail media strategies for media owners, retailers & advertisers. MediaSense’s February newsletter is now live 👉eu1.hubs.ly/H0gY6jj0

With integration the ‘order of the day’, MediaSense’s Ryan Kangisser & Sam Tomlinson speak to Marketing Procurement IQ to discuss shifting marketer priorities and the drive towards simplification and effectiveness. eu1.hubs.ly/H0hm4530

Congratulations to MediaSense’s Isy Bagge for winning ‘Rising to the Top – Media’ at the Campaign UK Inspiring Women Awards! The awards celebrate progressive and boundary-pushing women leaders in the advertising, media, marketing & tech industries. eu1.hubs.ly/H0hwV3n0

MediaSense proudly sponsored The Marketing Society Annual Lecture this week. The evening featured powerful conversation about the challenges facing young people today from Channel 4 CEO Alex Mahon, with a thought-provoking introduction from our very own Sam Tomlinson.

🤝 We’re looking forward to a busy Marketing Procurement iQ Conference! Our teams are excited to connect with delegates to discuss the latest opportunities, challenges and efficiencies within media management, marketing procurement & creative production. #MarProiQ2025

Reflecting on another year of valuable networking and learning opportunities at the Marketing Procurement iQ Conference. Thank you to everyone who connected with the MediaSense & R3 teams over the 2 days! #MarProiQ2025 #Marketing #Procurement

MediaSense & ISBA are pleased to share our latest collaborative report: ‘10 Key Considerations in Managing Supplier Complexity.’ Inside the report are 10 guiding principles, designed to help organisations cut through the noise. Download your copy now 📩: eu1.hubs.ly/H0hVdtl0

IAB UK’s latest Digital Adspend update has launched – offering insights into the digital advertising market's performance throughout 2024 - with research conducted by MediaSense. IAB UK members can download the full update here: eu1.hubs.ly/H0jJCHV0

A huge thank you to our MediaSense colleagues for leading an important, thoughtful and engaging discussion on gender balance - exploring why equity and gender balance matter, how individuals and organisations can drive change and the importance of moving from words to action.

MediaSense’s May newsletter is now live! Read more here 👉 eu1.hubs.ly/H0kj9-w0

As he prepares to lead an unmissable panel session at Cannes Lions, MediaSense’s Chief Strategy Officer, Ryan Kangisser, has been profiled by Digiday. Read the feature here 👉 eu1.hubs.ly/H0l2fTj0