In accordance with the Communications Act 2003, political ads aren’t allowed on traditional broadcast TV or radio channels. TV and radio shows that give political parties airtime as part of their broadcasts don’t count as advertising.

mediasmart.uk.com/politics/

New research shows that people are significantly less likely to trust political advertising than commercial advertising.
In partnership with the Ad Association, Media Smart has published “What’s the deal with political advertising?”

Mediasmart.uk.com/politics

#AdvertisingLiteracy

The Media Smart and TikTok resources can help young people’s TikTok experience be even better and even safer by giving them the information and the controls they need to manage their experience 👌

You can download them here ⤵️
i.mtr.cool/dlhciesrjn

Advertising has rules and regulations around greenwashing. The (ASA) decides whether an advertiser has broken those rules. If you spot greenwashing and want to report it, visit i.mtr.cool/hrmdbefmbw 

👉  i.mtr.cool/oxvujiapef

Did you know that if you download illegal or suspicious content you’re putting your personal data and content at risk?

Download our educational resources to understand more ⤵️
i.mtr.cool/hqypadcssm

  #Piracy #AdvertisingLiteracy

Our resource 'TikTok: Adverts, Creators and You' is an exciting, film-based educational resource, featuring successful TikTok Creators, that will empower 13-17-year-olds, ensuring they have the most positive online experience possible. 👏

i.mtr.cool/tfilmcctrx

🌟 Happy #SocialMediaDay 🎉 Today, we want to remind you about our valuable teaching resources. Whether you're an educator or a parent, our resources provide essential guidance for navigating the digital world. i.mtr.cool/cfipbopdxt

🎓 What is a scholarship scam? Scammers will target students by asking them to apply for scholarships, usually requesting a fee to apply or to receive funds. Learn how to identify legit opportunities. “Scam Flags add up to a Scam” 🚩🚩 

Grab them here: i.mtr.cool/omcmmaacjo

Once Upon Online stories from Digital Matters are designed to engage parents/carers and children in #OnlineSafety through storytelling.

Read the #stories together -- simply choose a topic and lesson before selecting 'Once Upon Online' ⬇️

bit.ly/3MYCdNU

#activities

It's great to see Media Smart and our Scam Flags add up to a Scam campaign featured in Ethical Marketing news today!

#ScamFlags #StopThinkFraud

ethicalmarketingnews.com/media-smart-su…

Executive director of the ad-industry education programme Rachel Barber-Mack and Asbof chair Mark Lund OBE tell LBB’s Alex Reeves about Media Smart's latest efforts to educate young people about online fraud.

#ScamFlags #StopThinkFraud  

lbbonline.com/news/how-media…

🌐Visit our Media Smart website for essential tips on scam protection and support resources. 

Remember - Scam Flags add up to a Scam 🚩🚩

  #ScamFlags #StaySafeOnline #ScamAwareness

🎓 What is a scholarship scam? Scammers will target students by asking them to apply for scholarships, usually requesting a fee to apply or to receive funds. 

⤵️ Download our “Scam Flags add up to a Scam” video mediasmart.uk.com/scams/

Congratulations to Media Smart's Director Rachel Barber-Mack, who's on the Women in Trade Associations Powerlist for the second year running 👏

#iwd2024 #WiTApowerlist

Support Media Smart's #ScamFlags Campaign and join the fight against scams and fraud! Thanks to @firstnewseditor and @fyi_skytv, the campaign made it to the first page of @first_news.

#StopThinkFraud

mediasmart.uk.com/scams/

👥 We've created engaging animated films delivered directly to young people in the places where they hang out online. The assets are also available for teachers and parents to use in the classroom and at home. 
👇👇
 mediasmart.uk.com/scams/ 

#ScamFlags

⚠️ In today's digital age, the rise of scams targeting our young people is alarming.

Our latest campaign is delivered directly to young people in the places where they hang out online through engaging animated films. 

mediasmart.uk.com/scams/ 

#ScamFlags

👉Media Smart is supporting the UK Government’s National Campaign Against Fraud. We are excited to announce the launch of our latest initiative, ‘Scam flags Add up to a Scam’, which will help 13–18-year-olds identify possible scams. mediasmart.uk.com/scams/ 

#ScamFlags

Security Minister Tom Tugendhat welcomes our new #ScamFlags Campaign: 'Fraud is the most prevalent crime in the UK. It's a sad reality that criminals target young people. The new scam campaign will help teenagers avoid fraudulent adverts online' Daily Mail US dailymail.co.uk/news/article-1…

📣We are excited to announce the launch of our latest initiative, ‘Scam Flags add up to a Scam’, which helps 13–18-year-olds identify scams and how to avoid them. 

🚩Learn about scam flags here:  mediasmart.uk.com/scams/ 

#ScamFlags