Martijn (@martijnrijnbeek) 's Twitter Profile
Martijn

@martijnrijnbeek

YouTube Strategist who helped YouTube creators earn 950M+ views last year | Specialized in Ideation, Production, and Strategy | Working with @OMGitsAliA & More

ID: 1681807207

calendar_today18-08-2013 22:36:15

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Martijn (@martijnrijnbeek) 's Twitter Profile Photo

Retention isn’t just holding attention. It’s making people want to know what’s next. Make them curious, at every step.

Martijn (@martijnrijnbeek) 's Twitter Profile Photo

This video almost never saw the light of day. There were doubts, but we stayed open to experimentation. It became one of the channel's top performers. Be critical, but don’t overthink every risk. If the signals are there, trust them and post the video.

This video almost never saw the light of day.

There were doubts, but we stayed open to experimentation.

It became one of the channel's top performers.

Be critical, but don’t overthink every risk.

If the signals are there, trust them and post the video.
Martijn (@martijnrijnbeek) 's Twitter Profile Photo

A great thumbnail grabs attention. A trusted thumbnail builds a brand. If you break trust once, people won't just skip one video, they'll start skipping all your videos.

Martijn (@martijnrijnbeek) 's Twitter Profile Photo

You don't need to reinvent the wheel. Look 3-5 years back. Find a format your audience loved, but forgot. Bring it back, smarter and sharper. Old trends don’t die, they wait for the right moment to be revived.

Martijn (@martijnrijnbeek) 's Twitter Profile Photo

How to grow fast on YouTube: - Be consistent - Analyze what works - Create more of what works Don’t overcomplicate it.

Martijn (@martijnrijnbeek) 's Twitter Profile Photo

This video jumped from a 9/10 to a 3/10 just one week after a big packaging switch. Don’t underestimate how much a title/thumbnail change can revive a video.

This video jumped from a 9/10 to a 3/10 just one week after a big packaging switch.

Don’t underestimate how much a title/thumbnail change can revive a video.
Martijn (@martijnrijnbeek) 's Twitter Profile Photo

Too many creators expect top-tier output from their team… Without ever defining the vision, the workflow, or the bar for success. If your team doesn’t have a clear system to work within, they’re set up to fail. Clarity → Execution → Growth.

Martijn (@martijnrijnbeek) 's Twitter Profile Photo

With every video, aim for a 1% improvement. Packaging, intro, pacing, there’s always something. If you can’t find at least 3 things to tweak, you’re probably not looking hard enough. There’s no perfect video, just constant progress.

Martijn (@martijnrijnbeek) 's Twitter Profile Photo

First video I worked on for this channel. We brought back a winning thumbnail concept from a year ago. Then paired it with a trending, high-interest idea. The result? A strong start, and the foundation for more.

First video I worked on for this channel.

We brought back a winning thumbnail concept from a year ago.

Then paired it with a trending, high-interest idea.

The result? A strong start, and the foundation for more.
Martijn (@martijnrijnbeek) 's Twitter Profile Photo

Most creators look at the first video as a flop and think: “Never doing this again.” Smart creators ask: “What went wrong?” Then they tweak, improve, and try again. Don’t give up on a format too early. One bad result doesn’t mean a bad idea.

Most creators look at the first video as a flop and think: “Never doing this again.”

Smart creators ask: “What went wrong?”

Then they tweak, improve, and try again.

Don’t give up on a format too early.

One bad result doesn’t mean a bad idea.
Martijn (@martijnrijnbeek) 's Twitter Profile Photo

Consistency won’t make your YouTube channel succeed. It’ll just help you fail more regularly, unless you improve. - Upload often - Analyze what worked - Apply feedback fast Consistency + iteration = growth. Just showing up isn’t enough. Level up every time.

Martijn (@martijnrijnbeek) 's Twitter Profile Photo

A lot of creators lack a clear vision for their channel. What do you stand for? Where are you trying to go? If you can’t answer that, your audience definitely can’t. And if they don’t feel part of something bigger, real growth is hard to sustain.

Ali-A (@omgitsalia) 's Twitter Profile Photo

🎮 LOOKING FOR GAMING EDITORS! 🎮 I need more editors, ideally on an EU timezone, to help edit across any of my gaming channels: Fortnite, Roblox, Call of Duty and more. Reply with any recent work or tag people who may be interested - Thank you! 🙏

Martijn (@martijnrijnbeek) 's Twitter Profile Photo

🚨 We’re hiring a Producer to join the Ali-A team. You’ll produce content for MoreAliA, help launch a new channel, and be part of a fast-growing YouTube team. ytjobs.co/job/29835?utm_…