My PhD student, Shea Calvin, following her passion for tourism research supported by an Indigenous Priority Scheme Scholarship, presents her first conference presentation online #cauthe2021 Chair CAUTHE

🚨NEW RESEARCH: Appetite for distraction? A systematic literature review on customer smartphone #distraction. w/co-authors Alex Margurite Hook University of Newcastle #customerwellbeing #consumerbehaviour #responsibleconsumption #technology Read here: doi.org/10.1016/j.ijin…👇

📱Is your smartphone creating an appetite for distraction?! New research out on customer smartphone distraction. Jamie Carlson Alex Read the full paper here: doi.org/10.1016/j.ijin… #smartphones #CustomerEngagement #distraction #technology

A new Journal of Marketing study shows how vintage typography can build emotional connections, influence consumer attitudes, and boost willingness to pay. Learn more: bit.ly/3I4bJZH By Alicia Kulczynski and Margurite Hook #NostalgiaMarketing #fonts #typography #marketing

New Publication Alert!! Check out my new publication with Alicia Kulczynski. Our first publication in the Journal of Marketing which explores the power of #vintage and #fonts and a new concept we are terming Vintage Anemoia. journals.sagepub.com/doi/10.1177/00…