Fin & Ren from @twinsgobiking are proof the next gen needs proper kit. Big trails. Big air. Zero fear. These two go all in so their kit must keep up. Our Youth range is built just like the adult stuff. Discover now: brnw.ch/YouthRange #madisonclothing #rideeverywear

We don’t just cheer from the sidelines-we kit them out. We're proud to support Alba Road Team & Smurfit Westrock at The Women's @tourofbritain with Madison Eyewear. Discover: brnw.ch/madisonxToB #madisonclothing #rideeverywear #ToBW #ToB

New look, same award-winning performance. Stealth. Code Breaker. Crypto. Three models refreshed with the same standard of performance. See clearly, live boldly, shine bright. Explore our sunglasses now: brnw.ch/MadisonCycling… #madisonclothing #rideeverywear

When the weather's unpredictable, your gear shouldn't be. Light ✅ Packable ✅ Breathable ✅ Essential ✅ Our Roam packable jacket is perfect for warm, drizzly days. Under or over your Roam gilet? Discover: brnw.ch/MAGROAM #madisonclothing #rideeverywear

Bike Week is about cycling and daily life, so why not commute by bike? Our Stellar jacket is essential- waterproof, reflective and packable. Discover: brnw.ch/BikeWeekCommute Get involved with #BikeWeek, visit @wearecyclinguk for more. #madisonclothing #rideeverywear

Summer rides just got brighter with our Flux Jersey. Lightweight, highly breathable, and with 4 pockets this one blends performance meets pure practicality. Loving this new colour? Discover the fresh shades waiting: brnw.ch/FluxRoadJersey #madisonclothing #rideeverywear

Grey skies. Warm air. The Roam Jacket handles it. Light, breathable, and packable for when the clouds clear. For rides that don’t wait for perfect weather. Available in Lake Blue, Magnesium, Moss Green. Discover: brnw.ch/PackJack #genesisbikes #genesisbicycleclub #gbc

Introducing the Flux Performance Mitts - designed for grip, comfort, and breathability. Featuring a minimalist palm for connection, a subtle pad for cushioning, and a soft brow wipe for warm rides. Discover: brnw.ch/FluxMitt #madisonclothing #rideeverywear

Built for the spirit of exploration, the Signal combines laidback looks with performance-driven features including polycarbonate lenses for sharp optical clarity and full UVA & UVB protection. Discover: brnw.ch/SignalSunglass… #madisonclothing #rideeverywear

“Versatile and well-built sunglasses.” - Cycling Weekly approved. Cipher's photochromic lenses react quickly and TR-90 frames for a secure fit. Enjoy all-day clarity on any ride. Cycling Weekly loved them. You will too: brnw.ch/Cipher #madisonclothing #rideeverywear

Chosen by @cyclingnewsfeed as one of the best women’s cycling shorts of 2025, our Roam Cargo Shorts are made for riders who value comfort, practicality, and freedom. Discover: brnw.ch/WMNSCARGO #madisonclothing #rideverywear

Cyclist Magazine has named the Crypto Air sunglasses a Summer Must-Have. With three lenses and an adjustable fit, they’re ideal for any ride. Made from TR-90 frames, the optics adapt from bright sun to low light. Discover: brnw.ch/CryptoAirCycli… #madisonclothing #rideeverywear

The Tour’s ON. This is our go-to kit. Flux Jersey. Flux EIT Bibs. Flux Mesh Baselayer. Lightweight, breathable, built for speed just like the racing. This is kit that works as hard as you do. Shop Flux now: brnw.ch/FluxKitRange #madisonclothing #rideeverywear #TDF2025

Sunshine. Shade. Showers. Repeat. Our Roam Packable Jacket is made for the in-between. Lightweight. Windproof. Showerproof. Ready when the weather turns. Now available in Magnesium: brnw.ch/roamjacket #madisonclothing #rideeverywear

Madison Bags are live. Built for everyday, ready for the weekend. Commuting through the city or escaping it, this range is for you. From waterproof panniers to saddle and handlebar bags, discover the range now👇. Explore: brnw.ch/MadisonBagsAre… #madisonbags #rideeverywear

1 week to go. Limitlass is nearly here a weekend of rides, workshops, and community built by women, for women. ⁠ See you on the start line. #madisonclothing #rideeverywear #wearelimitlass #limitlassfestival #justride

Engineered for performance, our Flux Jersey features lightweight, breathable fabric. With three rear pockets and a zip pocket, your essentials are safe. Available in True Red, Ink Navy, Black and Pink. Discover: brnw.ch/ShortSleeveFlu… #madisonclothing #rideeverywear

Sun’s out, shades on and there's zero shipping fees. Gear up. Ride hard. Look sharp. Discover yours now: brnw.ch/FreeShipOnEyew… #madisonclothing #rideeverywear

It's almost time for the Limitlass festival and we can't wait. A weekend for riding, connecting, and celebrating what it means to be part of a female-led MTB movement that never backs down. See you on the trails. #madisonclothing #rideeverywear #ridelikeagirl #womenonbikes