Lisa Murton Beets
@lisabeets
Research Director, Content Marketing Institute @CMIContent #CMWorld #ContentTECH @InformaConnect
ID: 115502674
http://contentmarketinginstitute.com/research 18-02-2010 21:41:02
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Do #B2B marketers even care about their company’s products and topics, asks Roselia Roberton via Content Marketing Institute? contentmarketinginstitute.com/articles/b2b-m…
Conduct a gap analysis to identify where #genAI tools can make teams more efficient or expand their capabilities, says Roselia Roberton via Content Marketing Institute. contentmarketinginstitute.com/articles/gener…
🔊 EP 422: buff.ly/46hK7uf The Content Marketing World 2023 #conference is next week in D.C.! Greg Kihlström talks with Lisa Murton Beets of Content Marketing Institute about the future of work in #contentmarketing and how #AI is affecting us all. #contentstrategy
Publishing #content that meets a user’s intent is the ultimate measure of quality to help it rise to the top, says Nicole Martin via Content Marketing Institute. contentmarketinginstitute.com/articles/conte…
Robert Rose's new book on content marketing strategy launches next week! Roselia Roberton via Content Marketing Institute. contentmarketinginstitute.com/articles/insid…