Our new article explains everything you need to know about NFTs and how you can start using them in your #BrandStrategy , plus 👇

• How to create a successful NFT campaign
• Examples of successful #NFT campaigns
• The future of NFTs and #BrandAwareness
latana.com/post/utilize-n…

Brand is a widely misunderstood concept of marketing.

Many companies focus on growing revenue without considering the role of brand identity & perception.

Our CMO & CGO Angeley Mullins discussed the power and purpose of brand tracking with Revenue Generator Podcast 👉 revgenpod.com/episode/the-po…

Best of Brand shows how #insurances Lemonade GEICO ManyPets UK Oscar Zego use their brand to:

• Dominate their niche
• Utilize consumer feedback
• Lean into social impact to connect with consumers
• Take a people-centric approach
latana.com/guides/best-of…

Wondering how you can get inside the heads of millions of consumers across the globe? Well, you use brand tracking 👇
latana.com/?utm_source=tw…

Millennials are a generation that wants to have fun, but how open about it are they really? 🤔

👉 bit.ly/3h27ILE

Fill in the gap: __% of #Millennials chose, 'provides discreet, anonymous packaging' as an increased factor for purchasing from a sexual wellness brand 🧚

.Salesforce tapped Matthew McConaughey for its latest ad that builds on the #brand 's sustainability campaign.

What do you think consumers want from #brand s in terms of ethics in #marketing ?

Let's find out.
bit.ly/3gBFg2R

.Snapchat released AR lenses for Disney's Avatar and we think that's awesome.

The film has a huge following online and #brands can make use of that as well. latana.com/post/online-br…

.Revolut released an interesting ad that showcases how everyone can gain financial opportunities through its app.

We loved it and that's a great #marketing strategy.

The Fintech industry has been growing a lot and we have more to say on that topic.
bit.ly/3AFp6fM

.Grey's Anatomy has left people wondering if the TV show will change as Ellen Pompeo left the series.

This latest season has been tapping into nostalgia, which many of the fans loved.

#Brands have also utilized the same tactic.
bit.ly/3ODlsJe

.MATTEL knows what's up as it released a new #NFT marketplace that turns toys into #NFT s and we love it.

However, many still don't know what this is all about.

But we got you💪 bit.ly/3tSeCWH

.Macy's held a Thanksgiving Day parade in the #Metaverse and that shows how every #brand is investing in it.

Let's talk more about #brand ing in the Metaverse.
bit.ly/3gBEfrz

.SKITTLES knows a #marketing opportunity when it sees one as it immortalized the time when Harry Styles. got struck by a skittle in the eye.

This is one of the many ways social media can make use of those moments for #brand building.
bit.ly/3ibFf64

.Chevrolet released a beautiful Christmas campaign called 'Mrs. Hayes' tapping heavily on people's emotions.

#Brands have been doing that for a while and here is how 👇 bit.ly/3XnKcZX

One TV show that we adore is Abbott Elementary and we can't even begin to explain how much we love it and are loyal fans.

Such loyalty can also be beneficial for #brands .

Here is how 👇
bit.ly/3EVTbdq

.Netflix show 'Blood and Water' released its 3rd season, and we can't wait to binge-watch it (when we have some time).

#Netflix has been releasing some great shows despite the troubles it had in the past with controversies.
bit.ly/3VmRETb

.OPPO is highlighting the most inspiring football games in its latest documentary and we love to see it.

Talking about sports, have you ever wondered about the #branding opportunities in huge events like Wimbledon? bit.ly/3GFkzh6

.TikTok US has grown beyond a social media platform as it has become a great resource for #branding .

Have you ever noticed the importance of original sound and audio #branding there?
bit.ly/3EyLhVX

.Zillow has had plenty of ups and downs over the years, but it never stopped innovating and looking for new ways to grow.

But how did they do it? Well, it all boils down to #brandgrowth through clever #datamanagement and #advertising . latana.com/post/zillow-de…