An impression isn't the same across all MVPD's so there's a challenge planning across different providers. There needs to be a unified definition of an impression - Jamie Power One 2 One #AdvancedTVAds #NYCTVWK

.Minnesota Vikings test the OTT waters with Vikings Now App bit.ly/2zK9qH2 #sportsbiz #MinnesotaVikings

TV Advertising Makes a Resurgence Through OTT | Broadcasting & Cable broadcastingcable.com/blog/bc-guest-…

Setting TTC Levels: A Digital Media/SaaS Company Story alexandergroup.com/blog/sales-com… #adtech #digitalmedia #sales #compensation

"I feel a swing back to quality, fueled by the conversation around brand safety, ad fraud, bots and trust." trib.al/o1Mklrx

Predictions 2018: Visionary CMOs Will Focus On Growth And Customer-Obsession forr.com/2AnQVZ5

For the sixth consecutive year, Comcast NBCUniversal earned a score of 100% on the Human Rights Campaign’s Corporate Equality Index (CEI) and was named a Best Place to Work for #LGBTQ Equality: corporate.comcast.com/news-informati…

Scoop: BuzzFeed is set to miss its revenue target for this year by 15-20%, and a 2018 IPO is now unlikely wsj.com/articles/buzzf… w/ Lukas I. Alpert

Redesigned Global Sales Compensation for Expanding Ad-Tech Firm alexandergroup.com/resources/case…

Top To-Do's for Managing Organizational Change in Media Sales alexandergroup.com/blog/media-sal… #mediasales #adsales #digitaladvertising

“Competency development is what companies are gravitating towards. It is a hot trend that is making the performance evaluation more personal.” Media Sales Organization of the Future @AGIRevenue #SalesSymposium #overheard #mediasales

Change is impacting companies across the media industry. In this short video, revenue leaders from Hulu and Intersection Co. share perspectives on the changes and trends affecting their businesses. Learn more about the @AGIRevenue media practice: lnkd.in/e_QM3nA

Firmographic variables are great, but taking unique attributes into account is key to establishing #revenuegrowth opportunities: alexandergroup.com/blog/media-sal… #adsales #mediasales

Some of the bright minds at @AGIRevenue discussed a few simple, but effective strategies for improving your sales strategy on this week's #conquerlocal podcast! Subscribe to the Conquer Local podcast to receive this week's episode as soon as it airs! conquerlocal.com

How is the evolution of the media industry impacting the roles and expectations for your sales organization?alexandergroup.com/media-insights… #mediasales #adsales

Stop dumping products and start finding solutions for your customers. Our guests from @AGIRevenue describe how the 'customer impact analysis' is the best way to drive a positive impact for your customers on this week's #conquerlocal episode with George Leith! bit.ly/2Ib96EG

Data and insights are valuable, but your customers need ideas more than anything. More on this on our recent podcast with @AGIRevenue! bit.ly/2Ib96EG

Sales strategies have changed. So have the people. Insights from Quang Do of The Alexander Group at VendastaCon 2018 #ConquerLocal