Sexual misconduct by a partner or employee is rated as the worst reputational risk for a law firm - ranked above a major cybersecurity or data breach, marketing executives believe Law Firm Marketing Summit. However, Jonathan Ames @TimesLaw says regulatory issues get more press interest now.

Welcome to the Law Firm Marketing Summit at the RSA. Our morning sessions are underway. Follow us on LinkedIn for more details during the day. First off, our keynote: linkedin.com/posts/law-firm…

We're now underway with our first panel session of the day.

And here are the details of the speakers and topic: linkedin.com/posts/law-firm…

Our next session after the coffee break will be on The Law Firm Leader’s Perspective: Keynote Interview with Shane Gleghorn of Taylor Wessing LLP He will be interviewed by Mike Beswick, BD, Marketing and Communications Director.

We're off - after a brief biography, Gleghorn speaks about priorities, diversity, leadership and making collective decisions.

Some open and measured thoughts from Gleghorn. We move on to the next session

Our thought leadership panel: John Malpas, Editor, The Global Legal Post Alex Novarese, Head of Content and Digital Marketing, @HSFlegal Sadie Baron, Chief Marketing Officer, Reed Smith LLP

Some pragmatic comments from Novarese on producing effective, memorable, and accessible content, including making it relatable and readable. Baron adds her own thoughts on ensuring lawyers understand what clients REALLY want.

Baron talks about comparative approaches to thought leadership in the US and UK. Important differences in staffing and approach.

An example of what MyMai offers for its users, illustrating his earlier explanation and guidance on the use of the tool by law firms. A lively discussion ensues.

We've had two great sessions on diversity and inclusion, and on legal directories as breakouts, swiftly followed by a case study on BCLP 's rebrand by their CMO, & conference chair Alessandra Almeida Jones who shared her experiences overseeing this rebrand.