Katherine Du (@katherinemdu) 's Twitter Profile
Katherine Du

@katherinemdu

Asst. Prof. of Marketing @UWM exploring branding, consumer self-expression, & authenticity w/experimental methods. @DukeU & @UChicago alumna. (she/her)

ID: 1256255177688002563

linkhttps://uwm.edu/business/people/du-katherine/ calendar_today01-05-2020 16:12:36

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Gard Pecor (@gardmke) 's Twitter Profile Photo

This is one of the first things I bring up when talking to people about Milwaukee to put our successes & struggles in perspective. There is no city in the US that deals with such an openly hostile state government. Even our suburbs prided themselves on their "Iron Ring" moniker.

Dr. Ijeoma Opara (@ijeomaoparaphd) 's Twitter Profile Photo

My older brother is autistic and needs assistance/supervision using public bathrooms. I took him to my cousins church one day and brought him into the womens bathroom. A thread on why I am a supporter of gender neutral bathrooms (1)

Mark Coddington (@markcoddington) 's Twitter Profile Photo

If you are a college student who likes to nod intently at your professors while they're talking in class, just know that all of them adore you and think you are the absolute greatest

Tosen Nwadei (@tosennwadeiob) 's Twitter Profile Photo

Excited about this line up for tomorrow👑. If you're attending the *inaugural* Authenticity preconference, you're in for a real treat 🥳🎉🙌🏾! @ericarbailey Katherine Du Rosanna K Smith

Max Yu (@maxyusc) 's Twitter Profile Photo

Saw this "dueling preference" tips tactic at a café. It seems like they have read this @jofmarketing paper by Jacqueline Rifkin, Katherine Du, & jonah berger: journals.sagepub.com/eprint/88RA7KF… I picked Koda-Bear by the way 🐕

Saw this "dueling preference" tips tactic at a café. It seems like they have read this @jofmarketing paper by <a href="/jacirifkin/">Jacqueline Rifkin</a>, <a href="/KatherineMDu/">Katherine Du</a>, &amp; <a href="/j1berger/">jonah berger</a>: journals.sagepub.com/eprint/88RA7KF… I picked Koda-Bear by the way 🐕
Jacqueline Rifkin (@jacirifkin) 's Twitter Profile Photo

Great entertainment often has spontaneity—ad-libbed lines (Lotus’ “Peppa Pig”), last-minute recordings (Beatles’ 1969 rooftop concert), on-the-fly sports plays (Mahomes’ “flick” pass). But do consumers like spontaneity in entertainment? Why or why not? (1/6)

Great entertainment often has spontaneity—ad-libbed lines (Lotus’ “Peppa Pig”), last-minute recordings (Beatles’ 1969 rooftop concert), on-the-fly sports plays (Mahomes’ “flick” pass). But do consumers like spontaneity in entertainment? Why or why not? (1/6)
Association for Consumer Research (ACR) (@aconsres) 's Twitter Profile Photo

The worst of the pandemic now feels behind us now that life has (mostly) returned to normal. However, the pandemic may have forever transformed markets & consumers. To learn more, join our webinar, Tues., Apr. 25, 9-10:30am (EST). Register here (free): osu.zoom.us/webinar/regist…

The worst of the pandemic now feels behind us now that life has (mostly) returned to normal. However, the pandemic may have forever transformed markets &amp; consumers. To learn more, join our webinar, Tues., Apr. 25, 9-10:30am (EST). Register here (free): osu.zoom.us/webinar/regist…
Jacqueline Rifkin (@jacirifkin) 's Twitter Profile Photo

Are you still reeling from the emotional rollercoaster of @Succession’s Season 4 (in a good way)? That might have something to do with how much they improvised key moments. See why here:👇👇

Jacqueline Rifkin (@jacirifkin) 's Twitter Profile Photo

It’s stories like these that inspired me to explore our love for #spontaneity in entertainment with Katherine Du & Keisha Cutright. This *on-the-spot* collab helped put Eminem on the map and won him his first Grammy.

Alexis Ohanian 🗽 (@alexisohanian) 's Twitter Profile Photo

A lot of high-performers have children. That means if you want to build a high-performing org, you have to build the best possible working environment for parents.