Our MC for this webinar is our CEO: Radio, Nick Grubb. His first anecdote for the day is a rather apt one. He was once told by a mentor: “Radio is a pretty simple business, Nick. We just have to find out what our audience wants and give it to them.” Join:tinyurl.com/vhd8f89v

"Radio provides a more long-term, a more reputable, a better level of familiarity and it inspires consistency and that inspires trust and confidence" - Dr Jacolize Poalses speaking at Kagiso Media Radio's 'The Changing South African Consumer' webinar #KMRConsumerMatters

Our next speaker is Ebere Egbule Ijie, the Associate Director – Client Development Africa, UK & Europe for Borderless Access. She's delving into the state of the South African consumer, including how they are feeling and how this affects their shopping habits. #KMRConsumerMatters

“Consumers are seeking to shop smartly, with advertising promotions actively being sought,” says Ebere Egbule Ijie, the Associate Director – Client Development Africa, UK & Europe for Borderless Access. #KMRConsumerMatters Join here: tinyurl.com/vhd8f89v

"Young South Africans are conscious of the ethics and choices of a brand," says Ebere Egbule Ijie. Does your brand rank well with the youth of the country? #KMRConsumerMatters The Changing South African Consumer | Kagiso Media Radio

"It's important to understand that generational differences will exist in messaging, communication and even in humour," Melissa Mc Nally (Commin), Kagiso Media Radio's Research and Analytics manager, speaking at 'The Changing South African Consumer' webinar. #KMRConsumerMatters

Thank you to everyone who attended Kagiso Media Radio’s ‘The Changing South African Consumer’ webinar. We had an informative session with our speakers. If you missed it, be sure to keep an eye on our social channels next week for the video. #KMRConsumerMatters

Policy changes could unlock a new future for radio in South Africa themediaonline.co.za/2023/07/policy…

Have you signed up for Kagiso Media Radio’s free ‘BrainStorm’ webinar? KMR will be launching an exciting research product and announcing the winner of our R150,000 in airtime sales survey competition! #KagisoMediaBrainStorm #NextGenNeuro Register here: us06web.zoom.us/meeting/regist…

Don’t miss Kagiso Media Radio’s upcoming webinar. Our team of experts will take you through the next generation of radio research & analytics, and how it can be used to tap into the 'Buy Button' in consumers' brains. Register: lnkd.in/ecuX87DX #KagisoMediaBrainStorm

There are less than two hours to go before our free ‘BrainStorm’ webinar starts. Don't miss out. Register here: us06web.zoom.us/meeting/regist… #KagisoMediaBrainStorm #NextGenNeuro

We are live! "Clients are open to using radio for a campaign due to the ability that it has to provide reach and targetability into unique communities whilst amplifying digital solutions" – Mediamark's Maritsa Wessels unpacking survey results. #KagisoMediaBrainStorm

“At Kagiso Media Radio we believe that digitally, everything's connected” - Anthea Carstens, Audience Acquisition Manager, discussing KMR’s digital ecosystem. #KagisoMediaBrainStorm #NextGenNeuro

Introducing #NextGenNeuro… “By using the Next-Gen Neuro testing, we can predict purchase intent. Brands that appeal to multiple senses are more successful in triggering the brain buy button." - Melissa Mc Nally, Research & Analytics Manager at KMR. #KagisoMediaBrainStorm

Why did we create #NextGenNeuro? "Understanding emotional engagement in adverts is becoming a more important metric to advertisers. Neuroscience offers us an opportunity to unpack real emotional engagement and response to various stimuli that may exist.” #KagisoMediaBrainStorm

Do jingles work? Does gender matter? Unpacking key insights of our groundbreaking #NextGenNeuro case study. #KagisoMediaBrainStorm

Thank you to everyone who attended the ‘BrainStorm’ webinar presented by Kagiso Media Radio,BMR (Bureau of Market Research) & Mediamark . If you missed the webinar, keep an eye on our social channels for the video. #KagisoMediaBrainStorm #NextGenNeuro

Did you miss Kagiso Media Radio’s #NextGenNeuro webinar? Click on the link below to find out more about how KMR is utilising neuroscience techniques to help advertisers understand their customers' motivations, preferences, and decisions. Replay video: bit.ly/3DQ45jF

Kagiso Media Radio has announced Zane Derbyshire as its new Creative Solutions Manager. Derbyshire will develop strategic campaign solutions for client promotions across Jacaranda FM and East Coast Radio – two of KMR’s leading on-air platforms. mediaupdate.co.za/media/154469/k…

Best wishes to you and your family. 📸 iStock