One of the biggest risks AI introduces is its inherent bias toward controversy. Once a brand crisis is widely distributed across news, social and search, it becomes part of the data layer AI relies on, making it much harder to control the narrative. marketingdive.com/news/how-gener…

Yeah, that domain looks totally legit

The snow-covered city is her canvas instagram.com/reel/DS3WFBDja…

Funny how sometimes you just notice something that's probably been there for years. I just realized the "o" that corresponds to the page you are on turns blue.

This pattern might make a nice tie too. But I doubt I could afford the licensing fee to make it happen. Happy New Year everyone!

Seems like gluten free cheez-its are the latest viral impossible to find food.

Google this week

The news this week won't quit

ICYMI: Google AI Mode query-fan-out to narrow down your shopping results seroundtable.com/google-ai-mode…

Personal Intelligence is now in AI Mode. Users can now connect Gmail and Google Photos to personalize AI Mode. If you get a promo email from a brand with 20% off mens shirts, and ask AI Mode for recommendations, will that email influence the response? Is email the new SEO?

Folks, please don’t leave five star reviews for $4,000 ranges that were just delivered and you haven’t even used. ⭐️⭐️⭐️⭐️⭐️ “Just delivered! Looks gorgeous! Can’t wait to use it. Would definitely recommend!”

Check out my latest article: Leading Your Brand Through the Generative Search Transformation linkedin.com/pulse/leading-…

We are one step closer to AI Mode becoming Google's default search mode. Now, on mobile, you can ask followup questions to AI Overview responses. AI Mode expansion is one of the six topics to watch in 2026 for search. lnkd.in/ehkA5pJV

AI-generated content can’t be trusted because it is: Packed with errors Completely made up Intentionally false Al-generated content is trained on human-made content

When you live in the snowiest city in America, you need big boy snow tools!

This is what a brand crisis looks like as it erupts in the media and permeates the SERP. 🚨 Media sentiment abruptly shifts 📣 Top Stories module is inundated with negative news 📹 Videos are overrun by unfavorable stories 🗣️ Topics and discussions turn negative

Google's first core update of 2026 was released, it is focused on Google Discover and will take up to 2 weeks to roll out in the US/English only for now - seems to focus on local, clickbait and original/timely content seroundtable.com/google-februar…

Am I the only one who thinks it’s weird that Uber Eats sells TVs Maybe rebrand to Uber Delivery?

Are these memes better with AI?

I love how Lily dives into data. Can’t wait to see all the SEOs pitching “LLM penalty recovery” solutions next 😬🙄😵‍💫