Robert Andersen of Jung von Matt on bringing German thinker, Immanuel Kant to life with AI via @mediacatmag
mediacatmagazine.co.uk/qa-robert-ande…  #philosphy #ai

Global agency IMA is launching a new, straight-talking podcast, Real Talk which will aim to give the industry a dose of reality.
podcastingtoday.co.uk/marketing-agen…

Full, 360-degree virtual production stages are now popping up around the planet, promising a new world of in-camera shooting, virtual location capture, and an end to green screen. But what’s the reality behind the projection? shots.net Tim Cumming asks a range of industry…

Short-term response measurement is underestimating the true power of radio
performancemarketingworld.com/article/187092… Radiocentre Performance Marketing World

Michael Crowley CMO at New York Botanical Garden joins Wolff Olins Senior Creative Director Jane Boynton on an episode of UnderConsideration's The Follow-up podcast to tell the story of their recent partnership on the cultural institution's rebrand. Via underconsideration.com/brandnew/archi… #rebrand #branding #brandnew

A view from vicki maguire CCO @HavasLondon : May Day, mayday! Adland needs to stop failing working-class people. campaignlive.co.uk/article/may-da… Campaign

.St Luke's unveils debut work for Checkatrade campaignlive.co.uk/article/checka… via @campaignmag#Advertising #media

.Ed Palmer @StLukesLondonponders whether Waitrose & Partners ’s wonky work was wilfully winding up Wandsworth Council ?
thedrum.com/opinion/2024/0… via @thedrum #Advertising #OOH

Is marketing facing a soft skills crisis? 'For all the value in data and analysis, it shouldn't come at the expense of soft skills', urges #JoannaCarman , director of Plusnet, in an interview with Marketing Week.…

The Age of the 'rock star' ad creative is over - teamwork rules! @Denney_rich@StLukesLondon says industry needs to celebrate the army of people needed to achieve success. madfestlondon.com/insights/so-mu… via MADFEST #Advertising#creativity

.  GameStop and WMH&I shake up the gaming market with customisable candy-themed controllers
creativeboom.com/news/candy-con/  Creative Boom

Malene Hold, Senior Content Strategist at social media agency Kubbco speaks to BBC's What in the World on what the TikTok ban will mean for GenZs. 
bbc.co.uk/sounds/play/w3…

No home for retirement: The real reason there’s so few 50-somethings in #Advertising by David Bain BMB Agency thedrum.com/opinion/2024/0… via @thedrum Institute of Practitioners in Advertising (IPA)

1664 Blanc has reimagined its bottles as art for a set of digital out-of-home ads that feed into its ‘Good Taste with a Twist’ campaign. 
thedrum.com/news/2024/04/2… @thedrum @fold7

'Stop-motion has a magic that is very hard to replicate in other forms. Especially in #AI ' says David Beattie BMB Agency. The Beautiful Craft of #StopMotion in #Ads . creative.salon/articles/featu… via the creative salon #stopmotionanimation

European viewers ‘less tolerant’ of #Ads than in the US. New #data from RTL AdAlliance explores #TV #VIDEOconsumption across pan-Europe and in USA. the-media-leader.com/european-viewe… via The Media Leader

‘I Kant Believe It’s Not Meta’ - shots.net reports on how Jung von Matt brought philosopher Immanuel Kant back to life as a Gen Z influencer
shots.net/news/view/i-ka…

'We need invention, not just creativity' - David Bain BMB Agency responds to the question: Is there beauty -and relevance- to Guerrilla Marketing? creative.salon/articles/featu… #Advertising

Richard Parsons True: 'I have a hunch that B2B is driving much of the growth of the #UK economy'. IPA Bellwether Q1 2024: Industry comment mediashotz.co.uk/ipa-bellwether… via mediashotz #BusinessGrowth#MarketingStrategy