How much automation do we use at 10X ROAS? Just had to upgrade our Make subscription to 1,000,000 credits a month

I can't take you seriously if you tweet more than 3 times a week about how locked in you are. Just get to work.

The worst part about AI is the flood of AI comments on Twitter and LinkedIn

You can tell your ad agency is new and inexperienced if they use the most generic creators from Backstage who film talking to camera testimonials for them

Remote hiring mistake that cost me $40k last year (and how you can avoid them) Some remote employees will try to balance 3 full-time jobs at once. And you'd be surprised how common this actually is. Here's how you can spot red flags: → Vague in standups about what they

🌶️ Hot take: The first 3 are actually perfectly reasonable

Most DTC brands are selling features. Winners sell the outcome behind the outcome.

Want to know exactly what content your customers respond to? Log into your brand's TikTok account → scroll your feed The algorithm shows you content YOUR audience engages with (because they follow you) You'll immediately see: - What hooks stop their scroll - Which text

Add them to one Slack channel and let them compete

We have the full creative team for the video, which has been our only focus for the last 4.5 years. I think UGC creators are usually better as contractors because you want variety, unless you want to make them the face of your brand on organic social media.