Another day of insanely good editorial at sportico.com

Jake From State Farm is going to be 'one of the first to congratulate' Caitlin Clark when she gets drafted into the WNBA on Monday...

We have reached the late-stage capitalism era of sports marketing

Are Jake from State Farm and Caitlin Clark actually friends? My investigation:

Jake from State Farm has become a common sight when sports cross into pop culture, from sitting next to Donna Kelce at an Eagles game to being greeted by Travis Scott at Caitlin Clark's Senior Day.

Next stop: The WNBA Draft.

sportico.com/business/spons…

What is the Masters—a famously old-school event held at a notoriously exclusive club, where phones are verboten on the course—doing on TikTok?

Thriving.

More: sportico.com/leagues/golf/2….

NEWS: World Surf League Names Ex-Riot Games Exec Ryan Crosby as New CEO 🏄‍♂️

sportico.com/personalities/… via @sportico World Surf League ✏️Jacob Feldman Riot Games

#SportsBiz

The original Masters website didn't have to look this good

My version of this is nearly flying off the handle over what people do and do not qualify as 'nationally televised'

'when that player does arrive, all the scales and models that say women’s basketball players get only this much—this much airtime, salary, marketing dollars, investment—will be blown to smithereens.'

ahead of this WNBA draft, Kate Fagan nailed it in 2021
si.com/wnba/2021/05/1…

Just in: Panini has signed Angel Reese to an exclusive autographed cards and memorabilia deal.

If you thought a curling league takeover was fairly esoteric sports business news, wait till you hear about Marc Bulger's involvement!

So is it impossible to watch the women's soccer Euro qualifiers (outside of maybe one game per match day on CBS Sport Network) in the US World Soccer Talk?

It's the final day of March Madness (yes, it's April 8th), a historic month full of NIL chatter, transfers, and the women's game finally getting its due.

At Sportico, we chronicled it all, and now's a great time to get caught up before the title game:

sportico.com/t/march-madnes…

ESPN has been asking its shows to drop WNBA-related conversations into college segments with the hopes of creating moments just like this.

Shoot me a DM if you're someone who paid for this!!

What does the eclipse and Caitlin Clark have in common? The City of Cleveland, OH is making money off of both this weekend.

Destination Cleveland has predicted that 200,000 people could come to the county for the unique sky-gazing moment.

“We are anticipating that this is going…

If Alabama wins March Madness, the third-party sports analytics firm it works with will earn a $350,000 bonus, according to public records obtained by Gus Garcia-Roberts and Albert Samaha.

Fascinating story here: washingtonpost.com/sports/2024/04…