This week in Martech:

LOL.... good take.

The highly anticipated Martech Innovation Index Report is here! The first of its kind, the report analyses 2023’s TMW 100 nominees in depth with great insights on how technology companies are building the future of Martech. Subscribe to get it here: themartechweekly.com/tmw100/

rage against the algorithm

Excellent point here. Don't get captured by the dark triangle.

dudes will do anything but just learn how to write

Meanwhile on LinkedIn

The absolutely abysmal state ad-funded trade media.

DEVELOPING: Trade Media is slowly infiltrating MFA sites. *credit to Juan ⚪️⚪️⚪️😉

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You should write regularly even if you don't want to become a full-time writer because writing is how you train yourself to think better.

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sauce

Just imagine for a minute posting something like this in the great year of 2023.

This week in Martech: TMW #156 | Gatekeeping Email As our last Sunday Deep Dive for the year, we look at the recent changes to email authentication and spam protection from Google and Yahoo. So, why implement these changes now? What happened? themartechweekly.com/gatekeeping-em…

Chat is the future

Ouch

There's this Australian rental market influencer that built a review website for rentals which is driven purely by rage for landlords. The guy has no ideas for solutions but loves to earn attention from bad rental situations. Interesting manifestation of grievance content.

Behold! MarTech has invited me to become a regular contributor. My first piece came out last week and is about the turning tide for web analytics. As someone who has sunk a lot of time into web analytics, I think it's time to rethink the space. martech.org/web-analytics-…

Big day in the history of our company. We have survived and thrived for many years, being a trusted partner to our clients, and for delivering value. At #Lotame we are a "sherpa of sorts" - as we maintain the corporate motto, #BuilttoLast in a rapidly changing, and often