David Ford
@itsdavidford
🌈 Normal Gets You Nowhere... Coffee Addicted, Dog Loving, News + Media Junkie... Global Chief Comms Officer @Ogilvy. Prev: @ABC @Univision. Views are my own.
ID: 14357989
11-04-2008 03:44:15
28,28K Tweet
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An unseeable billboard, pissed off rockstars, and ....Michael CeraVe?! Voting for the best of the internet is underway! Check out all our great campaigns up for accolades at this year's The Webby Awards 👉 okt.to/3zSgyR
Why did Cadbury print the price on their chocolate? 🍫 It wasn't for sales - it was for honesty. A masterclass in soft power from Rory Sutherland's opening talk at #Nudgestock2025. Watch the full talk here 👉 youtube.com/watch?v=ycEQYN… #Marketing #BehavioralScience #SoftPower
FWIW: Prior to all of the CBS/Paramount/deal mania drama, “60 Minutes” wasn’t a news show audiences were rebuking. It’s been the highest rated news program in the country for 50 consecutive seasons. If people thought it needed fixing, it wasn’t the viewers axios.com/2025/12/22/60-…