If you’re a lawyer or consultant or other professional making plans for PR and earned media, typical monthly retainers aren’t always best. Consider FAME — our content fueled business development system offering individualized earned media campaigns on contingency!

I recently secured a podcast opp for my mentor John Hellerman w/ Small Business Digest. He discussed his unique approach to #PR (#FAME), the importance of thought leadership for pros + the power of third-party credentialing. Here are some key takeaways. hellermanllc.com/small-biz-podc…

I was recently interviewed by Don Mazzella for his highly-regarded Small Business Digest podcast. If you're making plans for PR -- and can suffer my "ahhs" and "umms" -- I think you might appreciate it. I discuss the power and purpose of thought leadership, and explain FAME

Remembering #LegalMarketing giants – Levick, Belser, & Bay – who shaped our industry. Their impact is felt as we step into 2024, a year of monumental change. Tech will redefine our industry. Let's adapt & thrive in the New Year. hellermanllc.com/legal-marketin…

10 years ago, John made a pretty accurate prediction about #AI Chatbots... He was talking about #lawyers and law firms at the time but given the progress of AI over the last yer, the prediction is relevant to most all professional services now.

It’s Pi Day! Does your firm have a savory strategy for success? hellermanllc.com/chicken-pot-pi…

Happy Passover if you’re celebrating.

Curious about the future of legal marketing? 🚀 Join us as we chat with Kady Volmering of Howard & Howard Attorneys about her #LMA24 experience: hellermanllc.com/lessons-learne…! From #PR tactics to #AI integration, it's all about staying ahead of the curve. LMA International #LMAMKT #OneLMA

Big win for midsize firms! From the The American Lawyer our President, John Hellerman , and Howard & Howard Attorneys 's Kady dive into how a focus on results can revolutionize PR — especially for lawyers. #LegalMarketing

Pros...Tired of paying for PR “effort” instead of PR results? The American Lawyer just published an article on FAME—our results-based PR model built for small & midsize firms: hellermanllc.com/everyone-wants…. Quick webinar coming up next week. Join us: forms.gle/C7uQvu8rJ1xczk…. #LegalPR

Sign-up for our free webinar tomorrow! #law

Earned Media and PR that actually scores? Read my latest article in ALA's Legal Management suggesting a points-based system to track and value media wins. No more guessing what a placement is worth. 📈 Just strategy, scale & results. 👉hellermanllc.com/gamify-your-pr…

🚨Stop wasting money on PR🚨 Too many firms treat media placements like the finish line. But the full value of PR isn’t in the placement -- it’s in what you do with it next! ⬇️⬇️

Catch-up with John if you can't make this:

The Washington Post slashed ~300 journalists or 1/3 of the 800 person newsroom. Metro, sports, books, foreign bureaus—gutted. This isn’t “another layoff.” It’s a flashing red signal for anyone who still builds authority the old-school way. Especially elite law firms.

An important thread from John about the future of thought leadership and authority building: