Gumas (@gumas_sf) 's Twitter Profile
Gumas

@gumas_sf

We create integrated branding, advertising and digital marketing campaigns for challenger brands.

ID: 19750538

calendar_today30-01-2009 02:49:02

3,3K Tweet

905 Followers

182 Following

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"Challenger Brands refuse to be led and always carve out a niche in the market that they can own and defend from anyone." John Gumas, Marketing Smart. Download the full book at bit.ly/challengerbran… #QuoteoftheDay

"Challenger Brands refuse to be led and always carve out a niche in the market that they can own and defend from anyone." John Gumas, Marketing Smart. Download the full book at bit.ly/challengerbran… #QuoteoftheDay
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Credit Unions, it's time to embrace your Challenger Brand status! Refocus your marketing on what sets you apart from big banks and competitors. Learn how adopting a Challenger Brand mentality can revolutionize your credit union marketing: bit.ly/3SAP9xC

Credit Unions, it's time to embrace your Challenger Brand status! Refocus your marketing on what sets you apart from big banks and competitors. Learn how adopting a Challenger Brand mentality can revolutionize your credit union marketing: bit.ly/3SAP9xC
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ICYMI: John Gumas joined the Marketing Dribble Podcast to discuss how Challenger Brand Marketing® strategies can empower brands to take on their larger competitors. Listen to the episode at lnkd.in/epA3av8R

ICYMI: John Gumas joined the Marketing Dribble Podcast to discuss how Challenger Brand Marketing® strategies can empower brands to take on their larger competitors. Listen to the episode at lnkd.in/epA3av8R
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🚀 Ready to unlock the power of creative marketing and drive your ROI to new heights? Check out this must-read article for any brand looking to learn how innovative campaigns can fuel your success: bit.ly/3MzXSga

🚀 Ready to unlock the power of creative marketing and drive your ROI to new heights? Check out this must-read article for any brand looking to learn how innovative campaigns can fuel your success: bit.ly/3MzXSga
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"Challenger Brands must look at marketing in a different way. They never settle for the obvious." John Gumas, Marketing Smart. Download the full book at bit.ly/3UKisgC #WisdomWednesday #QuoteoftheDay

"Challenger Brands must look at marketing in a different way. They never settle for the obvious." John Gumas, Marketing Smart. Download the full book at bit.ly/3UKisgC #WisdomWednesday #QuoteoftheDay
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Getting started on your 2025 marketing plan? Gumas is the country's foremost authority on Challenger Brand Marketing®. We help you take on your industry gorillas and win. Request a consultation today at Gumas.com

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🏥✨ Healthcare brands, are you leveraging trade shows? Don't miss out on the valuable opportunities they offer! Learn why trade shows are a game-changer: bit.ly/3ziwGiO

🏥✨ Healthcare brands, are you leveraging trade shows? Don't miss out on the valuable opportunities they offer! Learn why trade shows are a game-changer: bit.ly/3ziwGiO
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Today we are throwing back to when the Gumas team really got into the swing of things with group outing to Topgolf in San Jose. ⛳

Today we are throwing back to when the Gumas team really got into the swing of things with group outing to Topgolf in San Jose. ⛳
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Be sure that you always monitor your existing competitors to avoid strategic surprises. The more you know about the choices your customers and prospects have, the better you can sell them on your products and services. #ChallengerBrandTip

Be sure that you always monitor your existing competitors to avoid strategic surprises. The more you know about the choices your customers and prospects have, the better you can sell them on your products and services.  #ChallengerBrandTip
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📺💡 Curious about Connected TV advertising and how it can boost your brand's reach? Dive into this comprehensive guide and learn everything you need to know to get started: bit.ly/47aHufH

📺💡 Curious about Connected TV advertising and how it can boost your brand's reach? Dive into this comprehensive guide and learn everything you need to know to get started: bit.ly/47aHufH
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Congratulations to our CEO, John Gumas, on receiving the prestigious Sophia Award for Excellence at the Annual Archon Gala on October 19th in New York City.

Congratulations to our CEO, John Gumas, on receiving the prestigious Sophia Award for Excellence at the Annual Archon Gala on October 19th in New York City.
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Happy #NationalAuthorsDay! Today, we’re celebrating our own John Gumas and Craig Alexander, authors of the bestselling Challenger Brand Marketing® book! Discover their marketing insights and strategies here: bit.ly/challengerbran… 📚

Happy #NationalAuthorsDay! Today, we’re celebrating our own John Gumas and Craig Alexander, authors of the bestselling Challenger Brand Marketing® book! Discover their marketing insights and strategies here: bit.ly/challengerbran… 📚
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Is your skincare brand ready to stand out? Learn how Challenger Brand Marketing® strategies can help you compete with beauty industry giants and connect deeply with your audience. Discover more here: bit.ly/3NLXI5X #BeautyIndustry

Is your skincare brand ready to stand out? Learn how Challenger Brand Marketing® strategies can help you compete with beauty industry giants and connect deeply with your audience. Discover more here: bit.ly/3NLXI5X #BeautyIndustry
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The world of credit union marketing never stands still! 🚀 Are you staying ahead of the curve? Identifying when it’s time for a strategy refresh can be tricky. Let’s explore the indicators that signal a need for a marketing makeover! ✨ Check it out here: bit.ly/45bfPIA

The world of credit union marketing never stands still! 🚀 Are you staying ahead of the curve? Identifying when it’s time for a strategy refresh can be tricky. Let’s explore the indicators that signal a need for a marketing makeover! ✨ Check it out here: bit.ly/45bfPIA
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"Marketing is like pushing a huge boulder. It’s the momentum that keeps things going. Once you stop, it’s very hard (and expensive) to get rolling again." John Gumas, Marketing Smart. Download the full book at bit.ly/3UKisgC #QuoteoftheDay

"Marketing is like pushing a huge boulder. It’s the momentum that keeps things going. Once you stop, it’s very hard (and expensive) to get rolling again." John Gumas, Marketing Smart. Download the full book at bit.ly/3UKisgC #QuoteoftheDay