Google News Initiative
@GoogleNewsInit
Partnering with journalists and publishers to build a stronger future for news.
ID:3245142196
http://g.co/newsinitiative 10-05-2015 17:09:58
4,6K Tweets
125,4K Followers
236 Following
In 2022, French publisher Libération deployed 2 tactics to convert readers into paying subscribers:
-Datawall allowing non-subscribers to receive premium content via email
-Sharing feature allowing subscribers to email premium articles
Learn more ⤵️
newsinitiative.withgoogle.com/resources/stor…
A new episode of the Turning Point series is live! In partnership with @ftstrategies, we’ll be talking about the cookie phase out and expectations of a privacy first future. Listen to the latest recording with @GoogleChrome and Daily Mail Online here. ⤵️
ftstrategies.com/en-gb/insights…
Petit Press launched their open-source DAM system in 6 months with help from Google News Initiative. It’s 30% cheaper than previous & saves 15-20 mins. per piece of content, meaning a 5-10% productivity boost for video & audio producers.
Read on ➡️ newsinitiative.withgoogle.com/resources/stor…
Within 12 months of launching 'Alejandria,' a proprietary research & fact-checking tool, digital paper El Confidencial hopes to grow subscriber pageviews by 10% & unique users by 5% 🙌.
Read how we partnered launch this tool ➡️ newsinitiative.withgoogle.com/resources/stor…
Portugal’s Global Media Group wanted to unify how their 13 brands worked with content. GNI helped them build the Digital Experience Platform, which includes unified content management (UCM), digital asset management (DAM), and much more.
Read on: newsinitiative.withgoogle.com/resources/stor…
More news consumers to get real-time The Associated Press election results through Institute for Nonprofit News collaboration funded by Google News Initiative. On our blog: apne.ws/vYB4Bvs
Last week, in collaboration with UpSkill Universe, we ran business training for a range of news publishers in Türkiye as part of our commitment to helping TR news orgs with their digital transformation journeys.
More trainings here: newsinitiative.withgoogle.com/resources/trai…
.GoogleTrends enables you to analyze Search trends by topic, by date and specific geographies, providing a deeper understanding of what people want more information about.
Take this video lesson to learn more ⬇️ goo.gle/3SnaHxX
We're proud to partner with Newmark J-School on the Emerging News Leadership Program, designed for local & rural news orgs.
The tuition-free online program covers advanced skills, business strategies, & leadership excellence.
Apply now ⬇️ goo.gle/48pJIY5