gm 💚

Hi X! I’ve built and sold multiple companies over the past 7 years. My latest, day one®, quickly became one of Europe’s fastest-growing sportswear brands—hitting 7 figures in the first week. Last year, we ran Germany’s largest influencer campaign. I’ve shared this journey in

Capetown getaway to recharge, reflect and work from the sun before tackling 2025.

every day is day one.

9-Figure Brands, $5M Villa & 2025 Goalsetting Secrets: Building a Sportswear Empire. This is my absolute favorite vlog so far - Check it out on my YouTube Channel: youtube.com/watch?v=RcjE4M…

5 months since I picked up the camera, and now we’re reaching hundreds of thousands, averaging 10K-20K views per video. The only regret? Not starting sooner. But what matters is I finally did—and now, I’m bringing everyone along for the ride. It’s a wild journey, and we’re just

Living inside my 2010s visionboard.

1 Billion dollars in 1 room....I was invited to speak in front of 75 entrepreneurs from around the world, each generating at least $10M+ in annual revenue, to share how I build and scale brands—on a panel with the Director of Marketing at Acquisition.com. What’s crazy to

Starting from scratch: My raw journey building day one on of the fastest growing sportswear brands in the world. Vlog 1 – First flight to China, hunting manufacturers, and geeking out over sock packaging. No BS, just real founder life. #founder #BuildingInPublic #Ecommerce

After two years of working from home, we finally built a real base again. 170 sqm, around 1,830 square feet, in Berlin Mitte. Best location. Fully renovated. Every piece custom made by the same carpenter who did my apartment, even the table was built to measure. We gave up a

Dropping a new Building in Public vlog this weekend on YouTube. Day in the life of a founder building a sportswear brand & how I set my goals at the beginning of the year 👊🏽 #BuildingInPublic

Locked in... This Sunday 6PM (CET) on YouTube. How I set my goals for the year and lock in & A real day in my life as a founder

If I had only one piece of advice for self-development, it would be this: Seek discomfort. This weekend, we pushed our limits in the mountains of Poland: three brutal days of ice baths, breathwork, and a three-hour walk through wind gusts of up to 100 km/h at minus 15 degrees.