Our new blog post delves into churn and the importance of tracking churn rates to maintain a thriving customer base. The article also discusses the causes of customer churn and the practical strategies e-commerce businesses can use to minimize it. figpii.com/blog/how-to-re…

Setting up an A/B Test on FigPii in less than 5 Minutes 1️⃣ Create a New Experiment 2️⃣ Name Your A/B Test Experiment 3️⃣ Set Your Test Parameters (device, visitors, pages) 4️⃣ Add Page Variations 5️⃣ Define Test Goals 6️⃣ Launch Your Test 🚀🚀🚀

Our latest article delves into the systematic process of conducting a Conversion Rate Optimization (CRO) audit, an important step for any website looking to improve visitor engagement and increase conversions. figpii.com/blog/how-to-co…

Session replay videos are like digital time machines that allow you to watch and understand how users interact with your website or application. In this article, we discuss a step-by-step guide on how to analyze session replay videos. 👇👇👇 figpii.com/blog/how-to-an…

Our latest blog post explores website optimization through A/B Testing and Multivariate Testing. 🚀 This article dives into the differences between the two testing methodologies, including their advantages and limitations. Read the full article here. 👇 figpii.com/blog/a-b-testi…

Exciting Changes Ahead! 🚀🚀🚀 In this upcoming episode of Boottrapped, ashukairy shares Invesp's journey of transformation on enhancing client delivery, embracing new goals, and building a stable, detail-oriented team to make a real impact. 💥💥

Our latest blog post delves into A/B Test Segmentation, a key strategy for website optimization. Uncover the best practices for effective segmentation and learn how they can transform your A/B testing approach. figpii.com/blog/a-b-test-…

Wondering about a good Add-to-Cart rate for e-commerce? It varies! On average, 8%-10% is solid, but it really depends on your industry and your ecommerce business. Here's the data on the Add-to-cart rate by the industry in 2023. source: oberlo.com/statistics/add…

In a recent episode of Boottrapped, Khalid Saleh dives into the journey of FigPii, sharing valuable lessons learned from Invesp and how they're applied to FigPii's unique challenges. Khalid Saleh opens up about the strategic pivot FigPii has made in identifying its ideal clients.

Our latest article explores the pivotal role of content marketing in driving conversion rate optimization. The article dives deep into strategies that'll help boost your website's performance and drive conversions. Check out the full article here: figpii.com/blog/the-role-…

In this episode of Boottrapped with ashukairy, Khalid Saleh emphasizes staying lean. He shares how cutting unnecessary expenses can boost profits, especially when you focus on ROI and strategic spending decisions. Listen here boottrapped.buzzsprout.com/1969188/149479…

Google Analytics has shut down its previous version, Universal Analytics, and replaced it with Google Analytics 4. If you’re exploring other tools to adapt to this change, here are 11 GA4 alternatives. figpii.com/blog/11-google…