D2C in Health Tech isn't just a go-to-market strategy. It drives people-centric innovation, much needed in an industry dominated by 'middlemen'. The strength of consumer tech is behaviour change - let's use this to drive better health outcomes! buff.ly/43GHMco

Is D2C a viable business model in Health Tech? In my next newsletter, I'm dissecting the 3 key structural reasons why there's so much potential for D2C models to change the healthcare industry and drive company growth. buff.ly/49wNQFJ #healthtech #D2C

There are 10 areas in HealthTech where D2C plays a massive role to get to market, and drive traction quickly! In my latest newsletter I describe each of them, and why they're the best areas for D2C in HealthTech: buff.ly/3Q2yce3 #healthtech #marketmap #d2c