Martin Fassnacht
@FassnachtMartin
Strategy & Marketing Professor @WHU_edu // #Strategy, #PriceMgmt, #Omnichannel, #Retail, #BrandMgmt #Marketing // Speaker & Strategic Advisor
28-09-2020 07:23:50
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#Discounter #Penny plans click & collect service to expand #ecommerce // Addition to #branch #delivery service (2021)// #Consumers value convenience & choice // Increase of online #revenues a must // eSales apparently 'on top', don't drain stationary sales
lebensmittelzeitung.net/handel/online-…