It's the most wonderful time of the year—Black Friday. Join Fairing CEO Matt Bahr as he discusses how to harness that wave of consumer data and insights heading your way in our next webinar, this Thursday at 1pm ET. hubs.li/Q028R2xt0

Lunch and Learn with us — Fairing CEO Matt Bahr shares about the wave of consumer data ($7.5B worth) that's about to hit Shopify during BFCM, and what brands can do to harness it. Today, at 1pm ET. hubs.li/Q0291CHf0

We'll hit the million order mark around noon today! AOV around $175. And kudos to the Fairing team, db load hovering around 4% allowing us to handle all the spikes!

Direct-from-consumer data FTW! Fairing is delighted to be included in the latest batch of TikTok Marketing Partners, alongside Kantar, Nielsen, and Rockerbox. Get in on the fun — get up to $5,000 in TikTok ad credits — read the blog for a quick how-to! hubs.li/Q02fHg6P0

❓150M customer orders surveyed 🛍️$20B in GMV 🚢100+ features and updates shipped Thank you, Fairing customers, for a great 2023. Check your inbox for a little surprise from us 👀 Read more about Fairing's 2023 here: hubs.li/Q02fSg-P0

We celebrated 9️⃣ new integrations in 2023: Google Sheets, TikTok, Segment and Yotpo topped the list. How many destinations do you send Fairing data to? The answer coming soon to an inbox near you ⌛

Backend Breakthroughs: Leveraging Elixir let us handle over 140,000 requests per second during the busiest moments of 2023—without breaking a sweat! hubs.li/Q02fSyb80

In 2023, Fairing set new standards for data cleanliness in the direct-from-consumer space, enabling customers to reclassify over 80,000 responses and introducing our auto-suggest feature. Read more about our Year in Review here: hubs.li/Q02fSCrH0

8️⃣0️⃣0️⃣,0️⃣0️⃣0️⃣ questions were created in Fairing in 2023 Learn more about Fairing's 2023 here: hubs.li/Q02fSv9w0

People over Pixels: We launched our pioneering Customer View and Live Feed features in 2023—giving DTC brands a real-time pulse check on customer insights as they happened. Learn more about Fairing's 2023 here: hubs.li/Q02fSD0w0

A heartfelt "thank you". Fairing's 2023 milestones were not possible without our customers and partners. Stay tuned for a sneak peak at our plans for 2024! hubs.li/Q02fSxDQ0

🤝Network = net worth 💰Brands like Caraway Home are using both Fairing and Disco on their order confirmation pages to see up 5X in ROAS. Learn more about our latest partnership here. hubs.li/Q02hNwNx0

Fairing surveys ~150M orders a year. Needless to say, things get a little ... interesting ... around this time of year. Here are some of the weirdest (and real!) HDYHAU answers we've seen in the lead up to Valentine's Day.

Happy Valentine's Day to every boyfriend out there...except #4.

It might be time for these brands to add a "Girlfriend" option to their HDYHAU survey. But we'd be okay with just a "Friends and Family" option, too.

Discovery We already had months worth of customer survey data from Fairing asking “Where did you first hear about us?”. We learned that 20% - 25% of 1st time post-purchase survey responders answered YouTube.

🌎🌍🌏 Automatically ask attribution questions in your customers' native language today with Fairing's latest Language Translations feature. Now available for all 21 Shopify-supported languages, and all 183 ISO 639-1 languages. hubs.li/Q02nyPQ50

Drop by booth SU 6 at Shoptalk and learn more about the latest in zero party attribution!

I recently took an AXE to many Shopify apps. These are still in the arena with me: ✅ Klaviyo (email) — $$$ ✅ Triple Whale 🐳 (so much) — $$ ✅ Aftersell by Rokt (Upsells) — $ ✅ Fairing (PP surveys) — $ ✅ Junip (reviews) — $ ✅ archive.com (influencer creative) ✅ Kite by

Gifts can turbocharge your offer. Here's the question we ask to find out exactly what our customers want: "What gift (it could be anything) would you be excited to receive with your order at {{BRAND}}?" Run this on your post-purchase survey. We use Fairing. Take the