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Today we release the 2021 #TrustBarometer, which reveals an epidemic of misinformation and widespread mistrust of societal institutions and leaders around the world. Business, govt, NGOs & media are all faced with a global mandate to rebuild & restore societal trust. Learn more.

.@Gilliantett, U.S. editor-in-chief of the Financial Times, shares what she finds most shocking from the 2021 #TrustBarometer findings and why this year’s report is so important – watch more from our global event here: edl.mn/3oHzoEc

.Richard Edelman stresses the challenge that CEOs face in combating widespread misinformation through speaking up and sharing factual and credible information with employees first. Watch more from the #TrustBarometer event: edl.mn/3oHzoEc

.Dr David Nabarro, Special Envoy for Covid-19 at World Health Organization (WHO), calls on global leaders to work together to stop the spread of misinformation around Covid-19. See more from our #TrustBarometer global event: edl.mn/3oHzoEc

⁦Edelman⁩ EMEA has hired Prince of Wales & Duchess of Cornwall comms chief, Julian Payne to head corporate affairs work across the region. Expect more of these traversal hires with our senior staff working across the region not just in one market. prweek.com/article/170468…

Edelman Appoints Prince Of Wales’ Comms Chief To Lead EMEA Corporate Affairs provokemedia.com/latest/article…

⁦Edelman⁩ #TrustBarometer studies institutional trust in business, govt, media & NGOs. Given fact that disinformation moves markets & behaviours, the big question is how to build trust & confidence in traditional media & information. My thoughts. edelman.com/trust/2021-tru…

On Wednesday 3rd March, we’ll be hosting the launch event of the 21st annual UK #TrustBarometer. We’ll be joined by Baroness Nicky Morgan, Member of the House of Lords; Andrew Neil, GB News and Alex Mahon, Channel 4. The discussion will be moderated by Ed Williams. Register here:

Loss of trust in our leaders has put the Union in peril thetimes.co.uk/article/loss-o…

Delighted to make some announcements about Edelman UK leadership this morning

Great talking perceptions of Govt handling of Covid with Adam Boulton Sky News. Like no crisis before. Lockdown meant Govt daily decisions under the microscope & compared relative to other nations. Perceptions of Govt handling fed bigger questions about the UK as single entity

Earlier today, Ed Williams appeared on Times Radio with Matt Chorley discussing the latest insights from the newly released 2021 #TrustBarometer Catch up on the conversation:

cityam.com/climate-change…

A new episode of @MoochFM is out now! This week I’m joined by former NYC & Boston police commissioner Bill Bratton, managing director of @UK_Aspen Penny Richards, and energy executive Andy Vesey Tune in👇 mooch.fm/bill-bratton-p…

Coming up on 14 July at 9am: the 3rd session in the Aspen-Edelman Trust Dialogue series where Rt Hon Lord Alok Sharma, COP26 President & MP, joins Edelman UK’s Ed Williams to discuss the importance of #trust in the transition to a net-zero economy. Register: buff.ly/3ntqTO3