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It's time for the #DrurySMSChat! Today, we're focusing on social media and crisis communication. (Please mark your answers with the question number.)

Q1: How do you identify whether a social-media situation rises to the level of crisis? #DrurySMSChat

Q2: Once you’ve identified a crisis, what are the steps you take to respond? #DrurySMSChat

Q3: What are some crisis-communication techniques you've used that have proven effective on social media? #DrurySMSChat

Q4: Who in your organization is the voice/face of your crisis communications? Why? #DrurySMSChat

Q5: What's the most effective social-media platform for executing a crisis-communication plan? #DrurySMSChat

Drury SMS Mainly, the one where your community is and where the crisis is occurring. #DrurySMSChat

Final question! Q6: What are some of the biggest mistakes you've seen in social-media crisis communications? #DrurySMSChat

Thanks to everyone for participating in #DrurySMSChat! Lots of good examples and advice on social media and crisis communications!

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#DrurySMSChat coming up at 6 p.m.: How can businesses/brands use TikTok?

Welcome to tonight's #DrurySMSChat! We're focusing on TikTok — should businesses and brands dive into this growing medium? Don't forget to number and tag your answers to keep the conversation organized.