So enjoyed my fireside with Steven Bartlett just gutted I was talking to him and couldn’t take notes on everything he was saying! #dei #leadership

Diageo CMO on progressive media, AI and inclusivity CreativeEquals #RISE2024

creativebrief.com/bite/voices/di…

Rise 2024 conference: Marketing chiefs share six lessons on the benefits of diversity and inclusion in adland bit.ly/3xVfjUr CreativeEquals

Great panel featuring Adriel Lares, CFO Chelsea FC, Becky Verano, VP marketing Reckitt and
LEGO's global brand director Carolina Teixeira about how to use creativity to drive diversity and inclusion in ads. #RISE2024 #CreativeEquals

.Steven Bartlett closes #Rise2024 with a session about
inclusive leadership. He said when you don’t invite everyone in-you are self harming. And if you are trying to capture the world, you have to include the world. CreativeEquals

.CreativeEquals and Effie examine links between DEI and effectiveness Effie Worldwide buff.ly/4datDIM

“Only the strong can be vulnerable”. Sophie Neary, Managing Director, Retail & Consumer Goods, Google #RISE2024 #CreativeEquals #SophieNeary

“We have spent a lot of time calling people and organisations out, we need to start calling them in”. Steven Bartlett and Sophie Neary from Google

At Creative Equal’s RISE event, industry leaders consider how to reframe boys and men in marketing CreativeEquals #RISE2024

creativebrief.com/bite/voices/ar…

Steven Bartlett on Inclusive Leadership:

When you don’t invite everyone in-you are self harming.

If you are trying to capture the world, you have to include the world. That isn’t easy.

#StevenBartlett #RISE2024 #InclusiveLeadership #CreativeEquals

Message to CEOs: Be vulnerable, honest and transparent - Steven Bartlett #RISE2024

Steven Bartlett: Diary of a CEO has helped me find fundamental similarities in people which gives you empathy and is evidence that we are all human beings and we are all going through the same things. #RISE2024 #DiaryofaCEO #CreativeEquals

.Diageo GB's global CMO Christina Diezhandino takes to the stage to discuss why inclusion is good for business, including what part AI can play in this. #RISE2024 CreativeEquals

Women’s sport still only represents 8% of sports coverage. Diageo’s CMO Cristina Diezhandino on opportunity for brands to highlight the value of women’s sport CreativeEquals #RISE2024

Steven Bartlett, Founder, Investor, Podcaster ‘Diary of a CEO’: “DEI is super complex for me” #RISE2024 #CreativeEquals

Progressive marketing is not possible without media, Cristina Diezhandino, CMO Diageo

#RISE2024

70% board members of Diageo are female globally #RISE2024

“Progressive marketing is marketing” Cristina Diezhandino, CMO Diageo
#RISE2024

Dr Rachel Swift from Getty Images,walked us through a look back through the ages of mens representation: Men depicted with chiseled bodies, female adulation and success at work. What does the picture of modern masculinity looks like now?

(This guy, apparently).
#RISE2024

“Monolithic masculinity has been seen as a bullseye marketing strategy especially in the alcohol category. Diageo are committed to being more representative of the communities they serve and what they want to see” Samori Gambrah, Global Brand Director at Diageo